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Downloaded from
YTS.MX

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[intriguing music plays]

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Official YIFY movies site:
YTS.MX

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[man 1] I was off work.

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It was probably
ten o'clock, eleven o'clock at night.

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[buzzing]

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And my phone rang, and it was my boss,
the head of the whole company.

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[music intensifies]

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And I answered the phone,

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and he didn't say anything
other than just, "I hate you."

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He just said it. He was just like,
"I hate you! I fucking hate you!"

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- And then he just hung up.
- [line disconnects]

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And that was it.

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Just, like, the middle of the night,
he just called me to tell me he hated me.

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I mean, that was, like,
a regular day at American Apparel.

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[dramatic rock music plays]

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[male anchor 1] <i>New brand of clothing
has been appearing around America.</i>

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{\an8}[female anchor 1] <i>American Apparel.</i>

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- American Apparel.
- American Apparel.

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[female anchor 2] <i>It's one of the fastest
growing and hippest clothing makers</i>

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<i>in the country.</i>

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It just felt cool 'cause it was
so different, and I liked the different.

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{\an8}[male anchor 2] <i>American Apparel stores
have opened in 11 countries</i>

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{\an8}<i>with sales of $300 million.</i>

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Wow. I wanna be a part of this.

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It was a fashion cult.

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- [Dov Charney] What's up?
- [cheering]

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{\an8}And Dov was the leader.

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{\an8}- [woman 1 moans]
- I hated it!

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- [woman 1 chuckles]
- There was just this energy around him.

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[Dov] It's T-shirts
that feel good, look good,

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that are made
in a non-exploitative setting.

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{\an8}[woman 2] Roll 'em down. Super cute.

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{\an8}The advertisements
were basically soft-core porn.

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[camera shutter clicking]

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{\an8}There's a sexual element of fashion
that's inescapable.

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[woman 3] American Apparel became my life.

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I had an assistant,
the CEO calling and texting me.

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I felt like I was king of industry.

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[man 2] I loved every second of it,

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until I didn't.

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[dramatic electronic music plays]

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Dov was unpredictable.

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[cackling]

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You fucking idiot!

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He would push people
as far as they could go.

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You're not good enough!
You're not strong enough!

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Then the recession hit.

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Here's a company that's not done so well.
We're talking about American Apparel.

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Here, a fucking disaster. Figure it out.

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Things progressively
got crazier and crazier.

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[female reporter] <i>There has been video</i>

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<i>where he was literally
running around naked,</i>

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<i>while two female employees
were in the room with him.</i>

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Are you fucking kidding me?

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It was absolutely
earth-shatteringly dehumanizing

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to be employed at this company.

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This is fucked up.

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Come on, everybody, stop working.

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American Apparel
became this iconic fireball.

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Somebody has driven this company
absolutely into the ground.

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[laughing] I'll probably be in therapy
until the day that I die.

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I need to get the hell outta here.
This is crazy.

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[electronic whooshing]

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[distorted electric guitar note plays]

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[footsteps approaching]

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Ugh, you're having me walk in,

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and I didn't even have enough time
to get on Ozempic.

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{\an8}[chuckling]

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{\an8}[intriguing music playing]

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It was the mid-2000s.

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UGG boots were everywhere,

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Facebook was the hot new thing,

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and people were outraged
by Janet Jackson's wardrobe malfunction.

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One day,
I was taking the public transit home,

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and I got a <i>City Weekly</i> paper.

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On the back,
there was a clothing store ad.

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And it said, "Now open,"
with the girl with her legs spread open.

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And I said, "Oh my God, that is fashion."

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The company was called American Apparel.

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[typing]

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And it said that they had an open call
for people to work there, and so I went.

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[pleasant pop music plays]

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I always loved fashion.

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It just came natural.

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But, growing up,
I had learning disabilities.

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And I kept applying to these fashion jobs,
and I would never get them.

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So I did phone sex for money.

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Hi, gorgeous, it's me...

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[distorted] Tilly McEloise. How are you?

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When I got to the open call,

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{\an8}I was like, "I'm not gonna get it again."

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"I'm destined to be
a phone sex operator till the end."

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And so I went in,

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and there was a girl
sitting in the dressing room.

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And I gave her my résumé,

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which was basically
a blank piece of paper.

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And she kind of
just, like, tossed it to the side,

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looked me up and down,

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and she was like,
"So what do you wanna do here?"

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And I was like,
"Mm, I guess fashion merchandising."

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She was like, "Great. You could be
the district merchandising manager."

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"Can you start right now?"

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{\an8}["Kids" by MGMT plays]

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{\an8}And I was like, "Oh, cool."

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"Let's do this."

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{\an8}<i>-♪ Control yourself ♪</i>
- [girl squeals]

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<i>♪ Take only what you need from it... ♪</i>

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{\an8}[male anchor] <i>The new brand
of clothing called American Apparel</i>

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{\an8}<i>is appearing in cities around America.</i>

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<i>There are suddenly lots of these stores.</i>

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[man] An American Apparel store
had opened up in the neighborhood.

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And I did an interview,
and I gave a résumé in,

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but I think
it was really more of, like, a vibe check.

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I guess I passed.
I think it was my physique.

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I'm really tall and skinny,

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and that was kind of
what was already in the advertisements.

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<i>♪ You were a child
Crawlin' on your knees toward it... ♪</i>

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I had nose piercings and, like,
a pixie cut and really loud glasses.

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What I was going for was,
honestly, hipster bike messenger.

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She's like, "That's the look we want,"
not, "You know, you've got experience."

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It was like, "You've got the look."

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{\an8}[Jonny] They definitely were hiring
freaks and geeks, you know?

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I mean, it felt like the weirdo club.

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And actually one of the slogans was,

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"If you see someone shoplifting,
let 'em know we're hiring."

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I definitely couldn't afford
the clothes at American Apparel.

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So my friend and I would go
there and shoplift.

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I probably wore
that one American Apparel shirt

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that I shoplifted to the interview.

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The manager just came out,

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and kinda looked at my outfit,
took a photo of me,

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and was like,
"You can start Monday if you want."

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[song ends]

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I kinda felt chosen.

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Like, "I must be cool."

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"Like, I must be
an American Apparel person."

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[reporter] The reason why American Apparel
is such a hot thing right now

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is because they're offering you
a new, clean look.

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{\an8}[intriguing pop music plays]

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{\an8}Walking into American Apparel
felt different from any other retailer.

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It wasn't like walking
into The Gap or J.Crew.

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It was sexy and very cool.

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We're a basic store.

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People are using our stuff
to turn it into their own style.

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One of the big appeals of American Apparel
was its antithesis to other brands.

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[Jonny] It was right at that time

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of famous people's offspring
becoming famous.

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<i>Simple Life</i> was a thing.

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And it was just trashy logos everywhere.

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{\an8}[EJ] American Apparel was so simple.

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{\an8}Just solid basics. No logo.
Every color you can imagine.

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It was almost like whenever
the bug is, like, drawn to a light,

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it just, like, pulls you in.

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[music ends]

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Right now, we just remodeled my store.

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We made it really big.

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At first, when I started working,

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I was just kind of there
dressing the mannequins,

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organizing the store.

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Look at all these
gorgeous, gorgeous colors.

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And I would hear
these, like, whispers in the back like,

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"Oh my God, that's fab."

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"I'm gonna send a picture of that to Dov."

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And I was like, "Who's Dov?"

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- [pleasant music plays]
- [Dov chuckles]

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- [man] You ready to go?
- [Dov] Yeah.

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[Dov] I think we never arrive.

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As human beings, we're kind of trained
to try and do better the next time, right?

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Things evolve, things change.

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And the apparel industry
has to be reinvented.

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I run American Apparel
in an instinctive manner,

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an impulsive manner.

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I try to break down all kinds of barriers.

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- What's up?
- [all cheering]

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[male anchor 1] <i>Enter Dov Charney,</i>

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<i>a flamboyant, Canadian-born,
LA clothing entrepreneur.</i>

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<i>Charney says he's on a crusade
to smash the garment industry's culture</i>

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<i>of worker exploitation from within.</i>

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This is basically the pitch.

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It's-- It's T-shirts that look good,
T-shirts that feel good,

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and T-shirts that are made
in a non-exploitative setting.

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[Carson] He was selling this
Made in America, sweatshop-free thing,

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and I thought it was great.

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Like, there was more to it
than just being cool.

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00:09:01,249 --> 00:09:03,833
It was also, like, meaningful.

187
00:09:03,834 --> 00:09:06,086
- You're tight. Relax.
- Oh.

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00:09:06,087 --> 00:09:07,838
Relax, it's California.

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00:09:08,422 --> 00:09:11,216
[male anchor 2] <i>Dov Charney is
the biggest manufacturer</i>

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00:09:11,217 --> 00:09:13,468
<i>still making T-shirts in America.</i>

191
00:09:13,469 --> 00:09:16,555
<i>He pays his workers
well over minimum wage.</i>

192
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{\an8}We've undervalued this job
in-- in the last 30 years.

193
00:09:20,309 --> 00:09:21,936
{\an8}This is a hard damn job.

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At American Apparel,
everything was made in America.

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Nobody else was doing that.

196
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And you'd hear critics talking about,
"You'll never be successful doing this."

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00:09:32,071 --> 00:09:35,115
"It's not a sustainable model,
it costs too much."

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00:09:35,116 --> 00:09:37,242
And he was just, like, diehard about it.

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[Dov] We try to do things ourselves.

200
00:09:39,662 --> 00:09:44,041
I, today, have to compete with China,
and I say, "Let's play hockey, I'm ready."

201
00:09:44,625 --> 00:09:46,043
That's what I do.

202
00:09:47,169 --> 00:09:49,462
[Michelle] Dov was really passionate
about immigration

203
00:09:49,463 --> 00:09:52,048
and was kind of like,
"Why do we even have borders?"

204
00:09:52,049 --> 00:09:53,967
[Dov] I believe in
an open immigration policy.

205
00:09:53,968 --> 00:09:58,179
I think people should be able to go live
where they wanna live in the world.

206
00:09:58,180 --> 00:10:00,641
[Michelle] And that ethos
was a big thing for me.

207
00:10:01,142 --> 00:10:03,685
I was like, "There's so much good
about this company."

208
00:10:03,686 --> 00:10:04,978
[upbeat electronic music plays]

209
00:10:04,979 --> 00:10:06,521
What's the key to success?

210
00:10:06,522 --> 00:10:07,480
{\an8}Passion.

211
00:10:07,481 --> 00:10:09,525
{\an8}- [chuckles softly] That's it?
- That's it.

212
00:10:12,153 --> 00:10:16,990
Oh my God, the first time Dov
came into the store, I was so excited.

213
00:10:16,991 --> 00:10:19,701
Someone was like,
"Dov is coming, everyone get ready."

214
00:10:19,702 --> 00:10:21,536
{\an8}And there was this frenzy.

215
00:10:21,537 --> 00:10:23,538
{\an8}[Dov speaking indistinctly]

216
00:10:23,539 --> 00:10:28,251
{\an8}You could hear him before you saw him
and sense his presence before you saw him.

217
00:10:28,252 --> 00:10:29,419
[dreamy music plays]

218
00:10:29,420 --> 00:10:31,963
[Dov] I don't wanna freak it out that bad,
but we could.

219
00:10:31,964 --> 00:10:35,550
I think Monday nights are more important
'cause lots of shipments are coming in.

220
00:10:35,551 --> 00:10:37,844
You wanna capture things
like the denim jacket.

221
00:10:37,845 --> 00:10:39,596
Push them into the floor.

222
00:10:39,597 --> 00:10:43,475
When he walked in,
I just thought he was so sexy.

223
00:10:43,476 --> 00:10:45,268
- What's your name?
- Kayla.

224
00:10:45,269 --> 00:10:46,770
Kayla, okay. Hi.

225
00:10:46,771 --> 00:10:48,229
[all chuckling]

226
00:10:48,230 --> 00:10:51,691
He, like, had this whole pep talk
with us, like,

227
00:10:51,692 --> 00:10:55,695
"We're gonna rule the world."
Like, "Are you with me, or are you not?"

228
00:10:55,696 --> 00:10:58,824
- [all laughing]
- Like it was a show, and I love a show.

229
00:10:59,992 --> 00:11:01,702
{\an8}Anybody ever call you hyper?

230
00:11:02,203 --> 00:11:04,705
{\an8}Yeah, people call me hyper every day.

231
00:11:05,706 --> 00:11:07,540
{\an8}I think I was born overcharged.

232
00:11:07,541 --> 00:11:09,543
{\an8}[intriguing synth music playing]

233
00:11:10,336 --> 00:11:14,756
{\an8}Dov, he lived, breathed,
ate American Apparel all the time.

234
00:11:14,757 --> 00:11:16,591
He almost never slept.

235
00:11:16,592 --> 00:11:19,344
He wouldn't even take breaks to eat food.

236
00:11:19,345 --> 00:11:22,681
He would send out his number,
just be like, "Call me whenever."

237
00:11:22,682 --> 00:11:24,391
"Like, call me day, night."

238
00:11:24,392 --> 00:11:27,186
And he expected the same of his employees.

239
00:11:27,895 --> 00:11:28,978
[phone beeps]

240
00:11:28,979 --> 00:11:29,939
[phone clicks]

241
00:11:31,357 --> 00:11:32,774
You know why he doesn't answer?

242
00:11:32,775 --> 00:11:35,443
- It's four o'clock in the morning.
- [Dov] That's not the reason.

243
00:11:35,444 --> 00:11:37,780
He doesn't answer
when it's 1:00 in the afternoon.

244
00:11:39,782 --> 00:11:43,369
[EJ] I started to stay way late,
you know, not take time off.

245
00:11:44,036 --> 00:11:47,247
If there was a 40-hour week,
it was because you were sick,

246
00:11:47,248 --> 00:11:48,998
and so you weren't working a few days.

247
00:11:48,999 --> 00:11:50,792
Like, no one was working that little.

248
00:11:50,793 --> 00:11:55,171
On one two-week period,
on top of the 80 hours that I worked,

249
00:11:55,172 --> 00:11:59,592
it was like 120-something hours
of overtime that I clocked.

250
00:11:59,593 --> 00:12:02,555
I did a 36-hour shift.

251
00:12:03,347 --> 00:12:05,014
That... Payroll didn't believe me.

252
00:12:05,015 --> 00:12:07,308
They had to check the cameras
to see that I was there.

253
00:12:07,309 --> 00:12:09,477
[ethereal music plays]

254
00:12:09,478 --> 00:12:11,771
[EJ] So you're
around these people all day,

255
00:12:11,772 --> 00:12:13,023
and I think, through that,

256
00:12:13,858 --> 00:12:18,361
it allowed people
to bond at a deeper level.

257
00:12:18,362 --> 00:12:24,033
And I started to realize
it's not just me in therapy.

258
00:12:24,034 --> 00:12:26,661
We all have vulnerability,

259
00:12:26,662 --> 00:12:31,791
like moms that are similar to my mom,
who had... mental illness,

260
00:12:31,792 --> 00:12:34,336
and I'm like, "That's so wild."

261
00:12:35,337 --> 00:12:37,338
[Jonny] Before I worked
at American Apparel,

262
00:12:37,339 --> 00:12:38,965
I was a huge drug addict,

263
00:12:38,966 --> 00:12:41,885
and working there, like,
kinda gave me meaning...

264
00:12:41,886 --> 00:12:45,139
[chuckles] ...like something
to be a part of, you know?

265
00:12:45,681 --> 00:12:49,184
Where I'm from is very Mormon,
and I grew up very Mormon.

266
00:12:49,185 --> 00:12:50,853
That's very much my background.

267
00:12:52,188 --> 00:12:57,484
But as I grew up,
I really started questioning the church,

268
00:12:57,485 --> 00:13:00,236
and a lot of the people
in that neighborhood

269
00:13:00,237 --> 00:13:01,322
didn't really like it.

270
00:13:01,906 --> 00:13:05,868
And so when I was around 17,
I ran away from home,

271
00:13:07,077 --> 00:13:09,914
just looking for, like,
something that was different.

272
00:13:11,165 --> 00:13:14,793
And American Apparel became
that different thing I was looking for.

273
00:13:14,794 --> 00:13:17,004
[intriguing electronic music plays]

274
00:13:24,261 --> 00:13:27,931
{\an8}[Michelle] The American Apparel
advertisements just broke every rule

275
00:13:27,932 --> 00:13:29,933
that, as a culture, we had back then.

276
00:13:29,934 --> 00:13:33,228
{\an8}[female anchor] <i>Clothing company
American Apparel has been widely condemned</i>

277
00:13:33,229 --> 00:13:34,604
{\an8}<i>for its latest campaign.</i>

278
00:13:34,605 --> 00:13:37,315
{\an8}This, by the way,
is not American Apparel's

279
00:13:37,316 --> 00:13:39,026
{\an8}first controversial ad.

280
00:13:39,610 --> 00:13:42,655
{\an8}The advertisements
were basically soft-core porn.

281
00:13:44,448 --> 00:13:47,784
{\an8}There's a sexual element to fashion
that-- that's inescapable.

282
00:13:47,785 --> 00:13:50,829
{\an8}So, like, to then start saying,
"Ah! Let's get scared about sex,"

283
00:13:50,830 --> 00:13:52,414
{\an8}it just doesn't add up.

284
00:13:53,123 --> 00:13:56,668
[Michelle] Dov seemed to find models
from just finding them in the store.

285
00:13:56,669 --> 00:13:59,754
Girls that he was like,
"You're attractive," or, "You're fun,"

286
00:13:59,755 --> 00:14:01,882
and he would go shoot with them.

287
00:14:02,466 --> 00:14:06,219
{\an8}[male anchor] <i>Charney's always
on the lookout for people like Natasha.</i>

288
00:14:06,220 --> 00:14:08,179
{\an8}<i>He says he saw her walking down a street</i>

289
00:14:08,180 --> 00:14:10,515
{\an8}<i>and jumped out of his limo
to offer her a job.</i>

290
00:14:10,516 --> 00:14:12,976
{\an8}- Is this true?
- It's definitely true.

291
00:14:12,977 --> 00:14:15,812
{\an8}Did you think, "What-- Who is this creep?"

292
00:14:15,813 --> 00:14:18,815
{\an8}Yeah, I was in shock. I was like,
"Who's this? Where's he coming from?"

293
00:14:18,816 --> 00:14:21,526
{\an8}[male anchor] <i>She was suspicious,
but she did the photo shoot,</i>

294
00:14:21,527 --> 00:14:23,653
{\an8}<i>and now she works for American Apparel.</i>

295
00:14:23,654 --> 00:14:25,864
{\an8}The women in the ads,
they weren't wearing makeup,

296
00:14:25,865 --> 00:14:30,118
they weren't posing
in a, you know, practiced way.

297
00:14:30,119 --> 00:14:33,538
{\an8}We just go down to here.
It's nice with a little stretch mark.

298
00:14:33,539 --> 00:14:34,956
You know what I'm saying?

299
00:14:34,957 --> 00:14:38,042
[Michelle] You felt, "This person
isn't conventionally beautiful,

300
00:14:38,043 --> 00:14:40,587
{\an8}they're not as thin,
they don't have hair extensions,

301
00:14:40,588 --> 00:14:42,046
they don't have makeup on."

302
00:14:42,047 --> 00:14:43,299
"Um, that could be me."

303
00:14:43,883 --> 00:14:47,051
I just love also
that it put a name to the person.

304
00:14:47,052 --> 00:14:49,471
Like, it gives a bio of the person.

305
00:14:50,014 --> 00:14:55,477
{\an8}Yes, some of it was very suggestive,
but it was a brilliant idea.

306
00:14:56,103 --> 00:14:58,731
- [man] This model works here?
- Yeah, she works downstairs.

307
00:14:59,607 --> 00:15:03,026
[woman] What was interesting
about Dov Charney and American Apparel

308
00:15:03,027 --> 00:15:07,322
is that it had a transgressive side
and an idealistic side,

309
00:15:07,323 --> 00:15:11,492
and the sex without the idealism
would just be sleazy,

310
00:15:11,493 --> 00:15:15,246
but the idealistic part
without the sex would be boring.

311
00:15:15,247 --> 00:15:19,834
Dov embodied both of those, um, beliefs
and acted on them,

312
00:15:19,835 --> 00:15:22,713
and the company
was expanding very quickly.

313
00:15:23,339 --> 00:15:25,882
[Dov] You don't need to be
at lunch with anybody right now.

314
00:15:25,883 --> 00:15:28,594
You'll be earlier in and later out.

315
00:15:29,303 --> 00:15:30,512
You can't play around.

316
00:15:31,597 --> 00:15:33,514
It absolutely felt competitive.

317
00:15:33,515 --> 00:15:37,852
It felt like you had to differentiate
yourself from other people,

318
00:15:37,853 --> 00:15:44,567
so that you wouldn't feel like Dov
could ask someone else to do your job.

319
00:15:44,568 --> 00:15:47,195
I've asked a million times.
I think it's coming in.

320
00:15:47,196 --> 00:15:50,823
Dov's very vocal. Just like,
whatever you're thinking, you say it.

321
00:15:50,824 --> 00:15:52,033
Like, "This is wrong."

322
00:15:52,034 --> 00:15:55,662
You're wrong. There's nothing.
If there's-- There's nothing.

323
00:15:55,663 --> 00:15:57,413
[Carson] And that was appealing to me

324
00:15:57,414 --> 00:16:00,292
because it's so opposite
of where I came from.

325
00:16:01,502 --> 00:16:03,002
Get the shit out of the store.

326
00:16:03,003 --> 00:16:04,879
[Carson] So I really bought into it.

327
00:16:04,880 --> 00:16:07,465
I was like, "Okay, this is how
you'll be a successful adult,

328
00:16:07,466 --> 00:16:10,219
is you have to, like,
get in people's faces."

329
00:16:11,011 --> 00:16:13,346
I went from lowest position

330
00:16:13,347 --> 00:16:15,765
to manager of the store
in, like, six months,

331
00:16:15,766 --> 00:16:17,475
and it was-- it was a big store too.

332
00:16:17,476 --> 00:16:18,811
[car horn honks]

333
00:16:19,853 --> 00:16:23,941
But it still felt like
I needed to prove myself.

334
00:16:24,608 --> 00:16:27,986
Like, there must be more to this company
that I could be a part of.

335
00:16:27,987 --> 00:16:30,698
[dreamy synth music playing]

336
00:16:34,410 --> 00:16:36,953
[woman] <i>Fundamental
to the American Apparel brand</i>

337
00:16:36,954 --> 00:16:41,290
<i>is our revolutionary concept
of sweatshop-free vertical integration.</i>

338
00:16:41,291 --> 00:16:44,335
<i>All our products
are manufactured and marketed</i>

339
00:16:44,336 --> 00:16:48,214
<i>at our 800,000-square-foot
downtown Los Angeles facility,</i>

340
00:16:48,215 --> 00:16:51,885
<i>the largest single-garment factory
in the United States.</i>

341
00:16:54,430 --> 00:16:55,972
[Jonny] Everything happened there.

342
00:16:55,973 --> 00:17:00,227
So, like, the marketing, the design,
all the clothes was made there.

343
00:17:02,021 --> 00:17:04,272
[EJ] After graduating college, I thought,

344
00:17:04,273 --> 00:17:08,609
"If the point of grad school
is to just get a better job..."

345
00:17:08,610 --> 00:17:13,072
[chuckling] "...what if I bypass grad school
and I just apply to the factory?"

346
00:17:13,073 --> 00:17:16,118
So I sent a letter of interest to HR,

347
00:17:16,744 --> 00:17:18,537
and I got it. [laughs]

348
00:17:19,997 --> 00:17:23,791
Getting a job at the factory,
for me, was a really big deal.

349
00:17:23,792 --> 00:17:27,588
It was, like, close to the action,
and that was really exciting.

350
00:17:28,088 --> 00:17:31,674
Like, "Pfft, yeah, right,
this is, like-- This is who I am now."

351
00:17:31,675 --> 00:17:33,218
[music ends]

352
00:17:35,054 --> 00:17:37,221
There, look,
here's a whole bunch of people

353
00:17:37,222 --> 00:17:40,141
working really hard at sewing things.

354
00:17:40,142 --> 00:17:41,435
Hola!

355
00:17:43,979 --> 00:17:45,855
Once you got to the factory,

356
00:17:45,856 --> 00:17:51,194
the initiation was where you knew
you were definitely in Dov's inner circle,

357
00:17:51,195 --> 00:17:52,987
you would get a starter kit.

358
00:17:52,988 --> 00:17:58,576
So the starter kit was a Leica camera,
a new BlackBerry phone,

359
00:17:58,577 --> 00:18:03,539
a copy of <i>The 48 Laws of Power,</i>
a book of strategies for success,

360
00:18:03,540 --> 00:18:06,167
and a Hitachi Magic Wand vibrator.

361
00:18:06,168 --> 00:18:07,960
- [buzzing]
- [mellow rock music plays]

362
00:18:07,961 --> 00:18:11,798
So I kept the BlackBerry,
I kept the camera,

363
00:18:11,799 --> 00:18:13,758
of course I kept the vibrator,

364
00:18:13,759 --> 00:18:16,261
and I threw away <i>The 48 Laws of Power.</i>

365
00:18:17,262 --> 00:18:20,431
I just cared
about sex, drugs, and T-shirts.

366
00:18:20,432 --> 00:18:22,226
[laughs]

367
00:18:23,143 --> 00:18:26,187
[Carson] In the stores, in the factory,

368
00:18:26,188 --> 00:18:29,024
across the board, you know,
sex was everywhere.

369
00:18:29,983 --> 00:18:31,776
[Michelle] Everyone was sleeping together,

370
00:18:31,777 --> 00:18:33,945
and you would see, like,
some of the employees,

371
00:18:33,946 --> 00:18:35,864
like, hooking up in the stairwells.

372
00:18:36,907 --> 00:18:38,699
{\an8}[Jonny] We were young and horny.

373
00:18:38,700 --> 00:18:42,703
And it definitely felt like
there was a free-sex vibe.

374
00:18:42,704 --> 00:18:45,374
I mean, it was all part of the revolution.

375
00:18:46,834 --> 00:18:49,418
[male anchor] <i>Despite a drop
in retail-industry profits,</i>

376
00:18:49,419 --> 00:18:52,380
<i>sales at American Apparel are up.</i>

377
00:18:52,381 --> 00:18:54,382
[cell phone buzzing]

378
00:18:54,383 --> 00:18:58,386
[EJ] I quickly moved up in positions
and got all these responsibilities.

379
00:18:58,387 --> 00:18:59,304
Hello?

380
00:19:00,430 --> 00:19:03,266
At 25, I had two cell phones,

381
00:19:03,267 --> 00:19:07,270
I had the CEO calling and texting me.

382
00:19:07,271 --> 00:19:10,357
You know, I'm like, "Oh my God,
I'm really doing this adult thing."

383
00:19:10,858 --> 00:19:14,153
[Jonny] Okay, here's our PR office.

384
00:19:15,070 --> 00:19:19,782
I worked my way up to be in charge
of fashion media and product placement.

385
00:19:19,783 --> 00:19:24,037
The joys of being
America's fastest-growing retailer.

386
00:19:24,538 --> 00:19:25,455
[giggles]

387
00:19:26,081 --> 00:19:30,209
I was away from home,
doing something and getting promoted.

388
00:19:30,210 --> 00:19:34,297
So it was like, "Look at me now, Dad.
I don't need you guys."

389
00:19:34,298 --> 00:19:35,548
I'm 21 years old.

390
00:19:35,549 --> 00:19:39,177
Like, I'm a manager of all these stores.
All these employees answer to me.

391
00:19:39,178 --> 00:19:40,804
I have all this, like, power.

392
00:19:42,097 --> 00:19:43,765
[female producer] What did that feel like?

393
00:19:44,516 --> 00:19:48,186
I felt like I was, like, king of industry.

394
00:19:48,187 --> 00:19:50,272
[tense organ music playing]

395
00:19:51,273 --> 00:19:54,318
[Michelle] Whether you worked
at the factory or in the stores,

396
00:19:55,110 --> 00:20:01,490
every time we got a bonus or a promotion,
or any time our salaries changed at all,

397
00:20:01,491 --> 00:20:05,995
they would have us sign
a mediation agreement that said,

398
00:20:05,996 --> 00:20:08,873
"Hey," like, "I've recently
been offered more money,

399
00:20:08,874 --> 00:20:11,834
and that means I can't sue Dov,

400
00:20:11,835 --> 00:20:15,214
I can't talk about, uh,
anything negative about the company."

401
00:20:18,467 --> 00:20:19,884
Maybe I was naive,

402
00:20:19,885 --> 00:20:23,180
but, "I'm sure it'll be fine,
I'll just sign."

403
00:20:24,306 --> 00:20:26,308
[music swells]

404
00:20:28,727 --> 00:20:30,187
[music fades]

405
00:20:31,396 --> 00:20:35,566
As an entire company,
we had weekly conference calls.

406
00:20:35,567 --> 00:20:37,568
All the stores were expected to call in,

407
00:20:37,569 --> 00:20:40,071
regardless of where they were
across the world.

408
00:20:40,072 --> 00:20:42,282
[tense music plays]

409
00:20:46,703 --> 00:20:48,704
[Michelle] Sometimes,
you'd dial in the line,

410
00:20:48,705 --> 00:20:50,539
and it'd say
there were too many participants.

411
00:20:50,540 --> 00:20:52,501
It was like, "How is that possible?"

412
00:20:53,252 --> 00:20:55,712
But it was just
hundreds and hundreds of people.

413
00:20:56,380 --> 00:20:58,589
[Dov] <i>Right now,
we're mopping up a lot of crap here.</i>

414
00:20:58,590 --> 00:21:01,218
<i>You need to get these stores solved, okay?</i>

415
00:21:02,094 --> 00:21:05,680
If your store was not performing well,

416
00:21:05,681 --> 00:21:09,141
the conference call
was potentially a very scary time for you

417
00:21:09,142 --> 00:21:15,189
because you would be
at threat of being called out by Dov.

418
00:21:15,190 --> 00:21:17,733
[Dov] <i>Welcome to fucking the real world!</i>

419
00:21:17,734 --> 00:21:20,569
I, both, looked forward to it
and dreaded it.

420
00:21:20,570 --> 00:21:22,989
[Dov] <i>That's right, you are a schmuck.
Did you hear...</i>

421
00:21:22,990 --> 00:21:26,367
[Carson] It was equally as entertaining
as it was scary.

422
00:21:26,368 --> 00:21:28,953
There was these different things,
like Fool of the Week.

423
00:21:28,954 --> 00:21:32,081
There was always someone
that he'd call, "Fool of the Week."

424
00:21:32,082 --> 00:21:34,333
You know,
"Michelle, you're the fool of the week!"

425
00:21:34,334 --> 00:21:36,336
"Fool of the week, you're fucking me!"

426
00:21:36,837 --> 00:21:38,630
Like, oh my God.

427
00:21:39,548 --> 00:21:43,134
I mean, it was so mortifying
that hundreds and hundreds of people heard

428
00:21:43,135 --> 00:21:45,636
that you personally
are the Fool of the Week

429
00:21:45,637 --> 00:21:47,848
for a multi-million-dollar company.

430
00:21:49,182 --> 00:21:50,266
[music fading]

431
00:21:50,267 --> 00:21:53,311
It did feel uncomfortable, like,
"Fuck, I know I'm not supposed to laugh

432
00:21:53,312 --> 00:21:56,772
'cause he's also yelling
at this person I respect and like."

433
00:21:56,773 --> 00:22:00,860
And then he's also saying something
incredibly funny in the next thought,

434
00:22:00,861 --> 00:22:05,906
and it is so weird
and challenging and confusing

435
00:22:05,907 --> 00:22:09,119
'cause you're like, "Do I hate him,
or do I think he's hilarious?"

436
00:22:11,455 --> 00:22:12,747
[Michelle] At that point in time,

437
00:22:12,748 --> 00:22:14,623
even though
I was still working at the stores,

438
00:22:14,624 --> 00:22:17,043
making, like, $9 minimum wage,

439
00:22:17,044 --> 00:22:20,171
I really got a sense
that, like, if you had an idea,

440
00:22:20,172 --> 00:22:22,590
anything was possible
with American Apparel.

441
00:22:22,591 --> 00:22:27,845
So I pitched this marketing idea,
and, suddenly, I was on a flight to LA.

442
00:22:27,846 --> 00:22:29,931
[intriguing music plays]

443
00:22:32,976 --> 00:22:34,352
I'd been traveling all day,

444
00:22:34,353 --> 00:22:36,688
I got to the factory,
it's like 11:00 p.m.,

445
00:22:37,397 --> 00:22:40,442
and I can just hear Dov
rambling, like, talking business.

446
00:22:41,360 --> 00:22:44,111
And I'm like,
"How is this guy still at the factory?"

447
00:22:44,112 --> 00:22:46,280
And I'm like,
"Please, I've been traveling all day."

448
00:22:46,281 --> 00:22:47,323
"Where do I stay?"

449
00:22:47,324 --> 00:22:51,119
He kind of looked at me and was like,
"Why don't you stay at my house?"

450
00:22:51,912 --> 00:22:54,038
[male reporter] <i>Look at this huge home
in Silver Lake.</i>

451
00:22:54,039 --> 00:22:57,500
<i>This is the Garbutt House,
perched above the Silver Lake Reservoir,</i>

452
00:22:57,501 --> 00:23:00,169
<i>an historic home owned by Dov Charney.</i>

453
00:23:00,170 --> 00:23:03,589
[Michelle] It's at the top
of this little gated community.

454
00:23:03,590 --> 00:23:07,218
You go in, and the whole house
is this creamy marble stone.

455
00:23:07,219 --> 00:23:08,678
It's absolutely gorgeous.

456
00:23:11,932 --> 00:23:14,726
Jonny Makeup was living there as well.

457
00:23:15,477 --> 00:23:17,937
My friends were like,
"Why're you living with your boss?"

458
00:23:17,938 --> 00:23:20,356
And I was like,
"Why wouldn't I live with my boss?"

459
00:23:20,357 --> 00:23:22,483
[chuckling] "Why wouldn't you
live with your boss

460
00:23:22,484 --> 00:23:26,488
if you had the opportunity
to live in a big, gorgeous house?"

461
00:23:28,031 --> 00:23:32,661
The door is always unlocked, always open,
and there are just girls everywhere.

462
00:23:33,412 --> 00:23:37,373
You know, making breakfast
and, like, walking his dog.

463
00:23:37,374 --> 00:23:41,085
And, I don't know, like a little,
I don't want to say, "Playboy Mansion."

464
00:23:41,086 --> 00:23:45,006
I guess it was like
the Playboy Mansion, but for hipsters.

465
00:23:46,425 --> 00:23:49,802
It was unclear, like,
what sort of relationship

466
00:23:49,803 --> 00:23:52,138
some of the girls had with Dov

467
00:23:52,139 --> 00:23:56,017
'cause if his door was closed,
I wasn't supposed to go in.

468
00:23:57,894 --> 00:24:01,815
It was definitely an open secret
that Dov was sleeping with the employees.

469
00:24:02,482 --> 00:24:04,108
[Dov] Look, I'm a single, young guy.

470
00:24:04,109 --> 00:24:08,070
You fall in love with someone,
you know, "It's great to meet you."

471
00:24:08,071 --> 00:24:09,655
"You're the woman of my life."

472
00:24:09,656 --> 00:24:12,825
[spluttering] "I think you're,
like, an ace in the hole,

473
00:24:12,826 --> 00:24:14,619
but, sorry, you know, we can't."

474
00:24:15,203 --> 00:24:17,955
"'cause you work for me or him
or her, it'd be inappropriate."

475
00:24:17,956 --> 00:24:19,582
"It'd be this, it'd be that."

476
00:24:19,583 --> 00:24:22,002
You know, the heart wants
what the heart wants.

477
00:24:22,502 --> 00:24:23,919
[music fades]

478
00:24:23,920 --> 00:24:27,590
[Michelle] I left Dov's house
after my manager at the factory warned me,

479
00:24:27,591 --> 00:24:30,551
"Look, if you stay
at his place any longer,

480
00:24:30,552 --> 00:24:32,387
you're going to become a 'Dov girl.'"

481
00:24:33,597 --> 00:24:34,930
[EJ] The Dov girl.

482
00:24:34,931 --> 00:24:37,099
That was somebody who...

483
00:24:37,100 --> 00:24:40,352
They don't really have a-- a job title.

484
00:24:40,353 --> 00:24:42,938
Maybe they're Dov's girlfriend.

485
00:24:42,939 --> 00:24:47,776
Maybe they just travel with him,
but they do the things that he wants.

486
00:24:47,777 --> 00:24:49,403
[tense music playing]

487
00:24:49,404 --> 00:24:55,076
And they have that responsibility
because of the way they look.

488
00:24:56,411 --> 00:24:59,121
You were kind of afraid of the Dov girls
if they were around.

489
00:24:59,122 --> 00:25:00,456
[ominous sting]

490
00:25:00,457 --> 00:25:03,043
They're this kind of, like, hit squad.

491
00:25:03,710 --> 00:25:06,712
You know, at my desk,
there'd be some girl that would show up,

492
00:25:06,713 --> 00:25:09,507
with a micro-mesh shirt
and nothing underneath,

493
00:25:09,508 --> 00:25:12,134
and tell me something that I needed to do.

494
00:25:12,135 --> 00:25:14,720
And it would sort of be like,
"Excuse me, who are you?"

495
00:25:14,721 --> 00:25:17,807
[chuckles incredulously]
It's like, "Dov says you have to do this."

496
00:25:18,725 --> 00:25:23,270
[Dov] Women are important to have around,
and they're easy to fall in love with.

497
00:25:23,271 --> 00:25:25,941
So what are you gonna do?
You know what I mean?

498
00:25:26,525 --> 00:25:28,192
- Right, Carla?
- [Carla] Yes.

499
00:25:28,193 --> 00:25:30,402
- All right.
- [Carla] That's the way you work.

500
00:25:30,403 --> 00:25:31,529
[chuckles]

501
00:25:31,530 --> 00:25:34,073
[intriguing rock music plays]

502
00:25:34,074 --> 00:25:36,283
[male anchor] <i>From Los Angeles to Tokyo,</i>

503
00:25:36,284 --> 00:25:37,535
<i>in just three years,</i>

504
00:25:37,536 --> 00:25:41,622
<i>American Apparel stores have opened
in 11 countries around the world</i>

505
00:25:41,623 --> 00:25:45,293
<i>with sales of some $300 million last year.</i>

506
00:25:46,836 --> 00:25:48,713
There were billboards everywhere.

507
00:25:50,215 --> 00:25:51,840
They were on the back of buses.

508
00:25:51,841 --> 00:25:54,760
They were on, like, benches.
And you couldn't escape it.

509
00:25:54,761 --> 00:25:57,346
- [Jonny] Kendra, honey!
- [Kendra laughing]

510
00:25:57,347 --> 00:25:59,974
[Jonny] And there was
the whole celebrity thing.

511
00:25:59,975 --> 00:26:03,394
- Um, this is head-to-toe American Apparel.
- [laughs]

512
00:26:03,395 --> 00:26:07,940
Where we would make custom clothes
for pop stars going on tour,

513
00:26:07,941 --> 00:26:10,360
like Rihanna, Britney Spears.

514
00:26:10,860 --> 00:26:14,280
And, oh my God,
Beyoncé used to come late at night.

515
00:26:14,281 --> 00:26:16,615
We would close the store down for her.

516
00:26:16,616 --> 00:26:17,658
[music ends]

517
00:26:17,659 --> 00:26:19,327
It was amazing.

518
00:26:20,120 --> 00:26:23,497
Your company is very successful.
Do you wanna take it public?

519
00:26:23,498 --> 00:26:26,125
If we go public,
it will be on the right conditions.

520
00:26:26,126 --> 00:26:27,960
I wanna do it on my own terms.

521
00:26:27,961 --> 00:26:32,506
I also don't wanna be told what to do,
or how we-- how our ad campaign should be

522
00:26:32,507 --> 00:26:35,343
or what our political positioning
should be.

523
00:26:36,219 --> 00:26:38,763
But if we do go public,
I assure you it'll be a hot stock.

524
00:26:39,264 --> 00:26:40,556
[both laugh]

525
00:26:40,557 --> 00:26:41,765
[closing bell clanging]

526
00:26:41,766 --> 00:26:44,310
[male anchor] <i>American Apparel
is going public.</i>

527
00:26:44,311 --> 00:26:48,272
<i>With an infusion of millions of dollars
from a big investment company,</i>

528
00:26:48,273 --> 00:26:50,650
<i>Charney plans to keep expanding.</i>

529
00:26:51,151 --> 00:26:53,485
When American Apparel
became a public company,

530
00:26:53,486 --> 00:26:57,156
Dov created
a pretty cozy board of directors.

531
00:26:57,157 --> 00:26:59,450
He was on it. There were four others.

532
00:26:59,451 --> 00:27:02,454
Two of them were, uh,
personal friends of his.

533
00:27:03,496 --> 00:27:08,250
One was Robert Greene,
author of <i>The 48 Laws of Power.</i>

534
00:27:08,251 --> 00:27:10,419
[intriguing music playing]

535
00:27:10,420 --> 00:27:14,633
Dov was the chief executive officer
and president.

536
00:27:15,717 --> 00:27:17,885
There was no chief operating officer.

537
00:27:17,886 --> 00:27:20,471
There was no chief technology officer.

538
00:27:20,472 --> 00:27:24,099
{\an8}I always get charged up
when I walk through the factory.

539
00:27:24,100 --> 00:27:26,769
{\an8}In fact, the first CFO that he hired,

540
00:27:26,770 --> 00:27:29,938
he called a loser
in <i>The Wall Street Journal...</i>

541
00:27:29,939 --> 00:27:32,066
[laughs] <i>...</i> and then apologized.

542
00:27:32,067 --> 00:27:32,983
The CFO left.

543
00:27:32,984 --> 00:27:33,901
[music fades]

544
00:27:33,902 --> 00:27:37,530
Dov's management style was basically

545
00:27:38,156 --> 00:27:43,327
to push people as far as they could go
and to pit people against each other.

546
00:27:43,328 --> 00:27:45,037
[phone ringing]

547
00:27:45,038 --> 00:27:48,499
Dov would call you on the phone
and kinda trick you into saying something

548
00:27:48,500 --> 00:27:50,250
about someone that was listening.

549
00:27:50,251 --> 00:27:51,794
You know, someone would be like,

550
00:27:51,795 --> 00:27:53,837
"Oh, Michelle's
not really doing a good job."

551
00:27:53,838 --> 00:27:55,881
Like, "She kinda messed this thing up."

552
00:27:55,882 --> 00:27:58,884
And Dov would be like, "Well,
Michelle's on the line with you now."

553
00:27:58,885 --> 00:28:00,302
"Michelle, you're an idiot!"

554
00:28:00,303 --> 00:28:03,098
- [intriguing music plays]
- [cackles] You fucking idiot!

555
00:28:03,598 --> 00:28:05,516
[Carson] It's like a heavy narc culture.

556
00:28:05,517 --> 00:28:09,520
You-- You benefited
by tattle-telling on other people.

557
00:28:09,521 --> 00:28:13,107
I told her to send me the fucking photos.
I reminded her, like, three times.

558
00:28:13,108 --> 00:28:14,316
Like, it's...

559
00:28:14,317 --> 00:28:18,570
It did seem like there were people
vying for his attention

560
00:28:18,571 --> 00:28:21,699
and, you know,
wanting to be the favorite and stuff.

561
00:28:21,700 --> 00:28:26,328
And, ultimately, like,
that caused a lot of, like, chaos

562
00:28:26,329 --> 00:28:27,996
with people not getting along.

563
00:28:27,997 --> 00:28:29,957
[Dov] Is your internet working now?

564
00:28:29,958 --> 00:28:32,418
[Carson] One time,
I really confronted a manager

565
00:28:32,419 --> 00:28:35,921
that she was doing
such a bad job about something.

566
00:28:35,922 --> 00:28:37,965
That-- It, like, brought her to tears.

567
00:28:37,966 --> 00:28:42,302
And I remember walking away from that
just feeling like I wanted to throw up.

568
00:28:42,303 --> 00:28:43,595
[music fades]

569
00:28:43,596 --> 00:28:45,347
But, you know, I had my eye on the prize,

570
00:28:45,348 --> 00:28:48,976
and I felt like Dov
was the type of successful

571
00:28:48,977 --> 00:28:51,228
that I thought I wanted to be,

572
00:28:51,229 --> 00:28:54,648
and I was trying to emulate
the way that he operated.

573
00:28:54,649 --> 00:28:56,150
[tense music playing]

574
00:28:56,151 --> 00:28:57,360
[Dov] Okay, what else?

575
00:28:58,111 --> 00:29:01,613
Dov would look for the one thing
that you're doing to fuck him,

576
00:29:01,614 --> 00:29:04,908
and he impulsively fired people
because of that.

577
00:29:04,909 --> 00:29:07,745
We're gonna definitely focus
on making sure we haven't--

578
00:29:07,746 --> 00:29:09,121
Who do we fire, Kirk?

579
00:29:09,122 --> 00:29:10,914
- What?
- Who do we fire?

580
00:29:10,915 --> 00:29:14,961
But he always defended it
as, like, a critical key to success.

581
00:29:16,963 --> 00:29:19,548
[Susan] When American Apparel went public,

582
00:29:19,549 --> 00:29:23,427
Dov Charney used all the company's money
to open a lot more stores.

583
00:29:23,428 --> 00:29:24,845
Halifax. Toronto.

584
00:29:24,846 --> 00:29:26,430
London. New York. Woodbury.

585
00:29:26,431 --> 00:29:27,598
Savannah. Miami.

586
00:29:27,599 --> 00:29:28,849
Beijing.

587
00:29:28,850 --> 00:29:31,268
But then the recession hit.

588
00:29:31,269 --> 00:29:32,394
{\an8}Good evening, everyone.

589
00:29:32,395 --> 00:29:34,938
{\an8}The signs were everywhere,
but now it's official.

590
00:29:34,939 --> 00:29:36,565
{\an8}We are in a recession.

591
00:29:36,566 --> 00:29:40,945
A lot of really well-known retailers
were doing badly,

592
00:29:41,613 --> 00:29:44,324
but American Apparel continued to expand.

593
00:29:45,116 --> 00:29:47,993
In 2008, I remember people talking
about the recession,

594
00:29:47,994 --> 00:29:50,954
and me being like,
"There was a recession in 2008?"

595
00:29:50,955 --> 00:29:54,541
Like, 2008, American Apparel
was opening five stores in a city

596
00:29:54,542 --> 00:29:56,668
and, like, going into a new country.

597
00:29:56,669 --> 00:29:58,170
Recession didn't exist.

598
00:29:58,171 --> 00:30:01,131
[Dov] I need you to hire
more merchandisers.

599
00:30:01,132 --> 00:30:04,134
If your payroll gets heavy,
I'll travel with them.

600
00:30:04,135 --> 00:30:07,554
That man, like... lit money on fire.

601
00:30:07,555 --> 00:30:10,307
How many guys you know
in previous recessions

602
00:30:10,308 --> 00:30:13,770
that were struggling, but kept it going
and then they really bump up?

603
00:30:14,687 --> 00:30:15,938
[Susan] Inside the company,

604
00:30:15,939 --> 00:30:19,149
there was no one telling Dov
things that he didn't wanna hear.

605
00:30:19,150 --> 00:30:20,692
Get over here!

606
00:30:20,693 --> 00:30:24,196
[Susan] And that's because, you know,
there were a lot of young people

607
00:30:24,197 --> 00:30:28,200
who had the look that he liked,
but didn't have a lot of experience.

608
00:30:28,201 --> 00:30:32,204
It was, like,
the most unnatural, scary thing

609
00:30:32,205 --> 00:30:35,666
to try to tell Dov, "No."

610
00:30:35,667 --> 00:30:39,795
{\an8}Like, somebody like Dov
doesn't understand the word "no."

611
00:30:39,796 --> 00:30:41,922
{\an8}Wouldn't it be cheaper
for you to outsource?

612
00:30:41,923 --> 00:30:43,173
{\an8}Direct labor...

613
00:30:43,174 --> 00:30:45,926
{\an8}[Carson] Just look
at the immigration-reform thing

614
00:30:45,927 --> 00:30:49,388
where Dov basically went to war
with the US government.

615
00:30:49,389 --> 00:30:52,766
We are cracking down on employers who are,

616
00:30:52,767 --> 00:30:55,436
uh, using illegal workers.

617
00:30:55,937 --> 00:30:59,439
[Susan] In 2009,
Immigration and Customs Enforcement,

618
00:30:59,440 --> 00:31:02,526
known as ICE,
conducted an audit of American Apparel,

619
00:31:02,527 --> 00:31:08,283
and they found that about 1,500 workers
were there with false or fake documents.

620
00:31:10,076 --> 00:31:13,955
And American Apparel
had to let them all go.

621
00:31:15,248 --> 00:31:17,958
[EJ] The ICE raid was
a huge financial burden

622
00:31:17,959 --> 00:31:21,169
because, in a period
of big growth for the company...

623
00:31:21,170 --> 00:31:22,754
Come on, everybody, stop working.

624
00:31:22,755 --> 00:31:24,715
[EJ] ...he was forced
to let those people go...

625
00:31:24,716 --> 00:31:26,550
Everybody, stop working.

626
00:31:26,551 --> 00:31:28,510
...and then rebuild a workforce.

627
00:31:28,511 --> 00:31:31,514
We need to bring in more workers...

628
00:31:32,015 --> 00:31:34,558
[man translating into Spanish]

629
00:31:34,559 --> 00:31:37,312
Okay? To take on the demand.

630
00:31:37,812 --> 00:31:40,105
[Michelle] Dov was reeling from it
for a very long time.

631
00:31:40,106 --> 00:31:42,482
And to maintain
the security of the company.

632
00:31:42,483 --> 00:31:48,573
He felt like it was a deliberate attempt
to get at his company.

633
00:31:49,240 --> 00:31:52,117
I mean, there was just
so much financial strain at that time,

634
00:31:52,118 --> 00:31:55,120
so many bad decisions being made.

635
00:31:55,121 --> 00:31:58,165
But rather than accepting responsibility,

636
00:31:58,166 --> 00:32:01,251
he was starting to blame people
or look for things to blame.

637
00:32:01,252 --> 00:32:07,507
Edmonton, a fucking disaster.
Here, a fucking disaster, okay?

638
00:32:07,508 --> 00:32:09,969
Climb out and figure it out.

639
00:32:10,511 --> 00:32:14,556
[Michelle] So if you were in front of him
at the wrong time or in the wrong mood,

640
00:32:14,557 --> 00:32:16,100
you would be the target.

641
00:32:17,435 --> 00:32:23,357
I really, at this time,
felt like I was personally responsible

642
00:32:23,358 --> 00:32:26,235
for part of the reason
why the company wasn't doing well.

643
00:32:27,528 --> 00:32:31,156
And I think that that triggered
that sort of predator response for him,

644
00:32:31,157 --> 00:32:33,951
where he was like, "Oh, he doesn't know
what the fuck he's doing."

645
00:32:33,952 --> 00:32:35,118
And he came after me.

646
00:32:35,119 --> 00:32:38,246
You're gonna say, "I am sorry, sir,

647
00:32:38,247 --> 00:32:41,792
that my team has fucked you up the ass."

648
00:32:41,793 --> 00:32:43,710
You owe me!

649
00:32:43,711 --> 00:32:47,006
I'm gonna make you work
the hours you did not work!

650
00:32:47,423 --> 00:32:51,551
He'd yell, "If you can't take this,
then just fucking leave right now."

651
00:32:51,552 --> 00:32:54,888
Hopefully, by the end of the night,
you'll quit or you'll fuckin' submit.

652
00:32:54,889 --> 00:32:56,848
Okay? Quit or submit.

653
00:32:56,849 --> 00:32:58,892
We're gonna play a game.

654
00:32:58,893 --> 00:33:00,686
Bang! Let's go.

655
00:33:00,687 --> 00:33:02,062
Quit or submit.

656
00:33:02,063 --> 00:33:05,692
And then I remember
this one guy just got up and left.

657
00:33:06,192 --> 00:33:09,653
And I remember the aftermath of that.

658
00:33:09,654 --> 00:33:12,114
Everyone's like, "Pfft, what a loser."

659
00:33:12,115 --> 00:33:14,241
Like, "He's so weak
he can't put up with this?"

660
00:33:14,242 --> 00:33:17,160
Like, "That's so pathetic
that he just quit."

661
00:33:17,161 --> 00:33:20,163
- [tense music plays]
- You're not good enough, got it?

662
00:33:20,164 --> 00:33:21,957
You're not strong enough!

663
00:33:21,958 --> 00:33:27,255
[Jonny] It's hard when you love someone,
but also see them being abusive to people.

664
00:33:28,047 --> 00:33:32,467
I mean, he would go
from, like, screaming, um,

665
00:33:32,468 --> 00:33:36,054
to being like,
"Oh, my God, did I scare you, baby?"

666
00:33:36,055 --> 00:33:40,183
[chuckles] He would have
this little-- little boy voice.

667
00:33:40,184 --> 00:33:45,523
And it was just confusing, you know,
because I felt indebted to him.

668
00:33:46,232 --> 00:33:49,360
Like, for me, he was my only ticket.

669
00:33:53,072 --> 00:33:55,616
[EJ] At this point,
the company was bleeding money.

670
00:33:56,200 --> 00:33:59,161
And so a frequent theme
in the office was like,

671
00:33:59,162 --> 00:34:01,246
"When is the ship gonna sink?"

672
00:34:01,247 --> 00:34:03,082
"What thing is gonna do that?"

673
00:34:05,626 --> 00:34:08,713
American Apparel
had this internal whisper network.

674
00:34:09,839 --> 00:34:13,008
The entire factory
talked on AOL Messenger,

675
00:34:13,009 --> 00:34:15,427
and we'd all go back and forth chatting.

676
00:34:15,428 --> 00:34:16,679
[computer chimes]

677
00:34:17,430 --> 00:34:21,641
And one day, I'm sitting at my computer,
and someone sends me a link,

678
00:34:21,642 --> 00:34:23,560
saying, "Have you seen this?"

679
00:34:23,561 --> 00:34:25,187
Back now at 814 with the woman

680
00:34:25,188 --> 00:34:28,774
who is suing the CEO of American Apparel
for sexual harassment.

681
00:34:28,775 --> 00:34:29,900
What the fuck?

682
00:34:29,901 --> 00:34:31,318
Wait, what?

683
00:34:31,319 --> 00:34:33,653
I don't wanna keep secret about this,

684
00:34:33,654 --> 00:34:38,200
and especially when I know
there may be others out there like me.

685
00:34:38,201 --> 00:34:40,327
{\an8}[male anchor] <i>The 42-year-old
Canadian entrepreneur</i>

686
00:34:40,328 --> 00:34:43,121
{\an8}<i>is accused of bombarding her
with calls and texts</i>

687
00:34:43,122 --> 00:34:46,459
<i>demanding she send him
sexually explicit photographs.</i>

688
00:34:48,628 --> 00:34:51,755
[woman] The allegations
that landed on my desk

689
00:34:51,756 --> 00:34:56,219
made me feel absolutely enraged.

690
00:34:57,095 --> 00:34:59,304
I have two daughters,

691
00:34:59,305 --> 00:35:01,556
and it just made me think

692
00:35:01,557 --> 00:35:07,687
about, like, what
they could possibly experience

693
00:35:07,688 --> 00:35:09,481
when they're in the workforce.

694
00:35:09,482 --> 00:35:10,900
[music fades]

695
00:35:12,068 --> 00:35:18,324
Initially, it was one woman,
that led to a second.

696
00:35:19,408 --> 00:35:21,618
But in doing our due diligence,

697
00:35:21,619 --> 00:35:27,249
we found other women who were claiming
they experienced the same thing.

698
00:35:27,250 --> 00:35:30,794
The CEO of the popular fashion line
American Apparel

699
00:35:30,795 --> 00:35:33,964
{\an8}is facing
another sexual-harassment lawsuit.

700
00:35:33,965 --> 00:35:39,261
{\an8}I made it very clear for him to stop.
I said, "No, please don't touch me."

701
00:35:39,262 --> 00:35:42,305
{\an8}[male anchor] <i>Charney says
he's simply an unorthodox executive</i>

702
00:35:42,306 --> 00:35:45,517
{\an8}<i>who's spoken openly
about having sexual relationships</i>

703
00:35:45,518 --> 00:35:47,145
{\an8}<i>with some of his workers.</i>

704
00:35:47,645 --> 00:35:49,855
{\an8}Have you ever
sexually harassed an employee?

705
00:35:49,856 --> 00:35:50,772
{\an8}No.

706
00:35:50,773 --> 00:35:52,065
[tense organ music playing]

707
00:35:52,066 --> 00:35:55,318
[Toni] One of the biggest issues
in filing these lawsuits

708
00:35:55,319 --> 00:35:59,990
was that all the women
had signed these agreements.

709
00:35:59,991 --> 00:36:01,993
They thought that this was the norm.

710
00:36:02,618 --> 00:36:04,578
But it basically said,

711
00:36:04,579 --> 00:36:10,835
"You will not say anything disparaging
about Dov Charney or American Apparel."

712
00:36:12,253 --> 00:36:17,508
"And if you do file anything,
you have to go to arbitration."

713
00:36:18,092 --> 00:36:21,554
"You waive your right to a jury.
You cannot be in court."

714
00:36:22,930 --> 00:36:26,516
{\an8}The company is saying
and Dov Charney is saying that you signed

715
00:36:26,517 --> 00:36:28,226
{\an8}a confidentiality agreement.

716
00:36:28,227 --> 00:36:32,647
{\an8}She was 17 years old when she signed that.
The more important question to ask is,

717
00:36:32,648 --> 00:36:35,610
{\an8}why is the company
so focused on confidentiality?

718
00:36:36,277 --> 00:36:39,821
- [music fades]
- It made me wonder at the time.

719
00:36:39,822 --> 00:36:42,115
Some of it, I felt like, you know,

720
00:36:42,116 --> 00:36:44,284
hashtag, like-- like,

721
00:36:44,285 --> 00:36:46,119
like, #BelieveWomen and stuff.

722
00:36:46,120 --> 00:36:49,331
But, also, at the same time,
Dov was like a father figure to me.

723
00:36:49,332 --> 00:36:51,833
And so I kind of fell into this like,

724
00:36:51,834 --> 00:36:55,503
{\an8}"Oh my God, are they just trying
to get a quick buck out of him?"

725
00:36:55,504 --> 00:36:57,756
{\an8}[male anchor 1] <i>Charney has
never been found by any court</i>

726
00:36:57,757 --> 00:36:59,341
{\an8}<i>to have sexually harassed an employee.</i>

727
00:36:59,342 --> 00:37:03,429
<i>And he says he's never paid any money
in the cases against him.</i>

728
00:37:03,930 --> 00:37:06,723
There's something disingenuine
about the claims.

729
00:37:06,724 --> 00:37:09,059
Uh, first of all, they're-- they're fake.

730
00:37:09,060 --> 00:37:12,479
Second of all,
these claimants are being coached.

731
00:37:12,480 --> 00:37:14,856
Third of all,
there's too much money involved

732
00:37:14,857 --> 00:37:17,484
in terms of the amounts of money
that they're claiming.

733
00:37:17,485 --> 00:37:20,445
And I feel
I'm prepared to take a polygraph.

734
00:37:20,446 --> 00:37:23,281
I didn't personally see anything

735
00:37:23,282 --> 00:37:27,035
that I felt like was him coercing anyone.

736
00:37:27,036 --> 00:37:30,622
{\an8}[male anchor 2] <i>The company introduced us
to a group of high-level employees,</i>

737
00:37:30,623 --> 00:37:34,584
<i>all women, who say
working for Dov Charney is a pleasure.</i>

738
00:37:34,585 --> 00:37:36,628
Dov's a really exciting person
to work with.

739
00:37:36,629 --> 00:37:38,505
I think Dov's a brilliant man.

740
00:37:38,506 --> 00:37:41,174
He's very loyal. I enjoy working for him.

741
00:37:41,175 --> 00:37:43,760
It was kind of like,
"Oh, please," like, "Yes,

742
00:37:43,761 --> 00:37:46,347
{\an8}everyone knows
there's sexuality in the workplace."

743
00:37:47,014 --> 00:37:49,934
{\an8}I think it's a money grab.
That's what I think.

744
00:37:50,518 --> 00:37:53,895
Basically, it got to the point
where everyone was joking about it.

745
00:37:53,896 --> 00:37:58,108
I'm beautiful, all right?
Sex is beautiful.

746
00:37:58,109 --> 00:37:59,567
Sluts are beautiful.

747
00:37:59,568 --> 00:38:03,238
And if my employees don't like it,
you know what? Sue me!

748
00:38:03,239 --> 00:38:04,323
[music fades]

749
00:38:05,866 --> 00:38:07,910
[EJ] I don't remember feeling

750
00:38:09,120 --> 00:38:11,831
embarrassed or upset.

751
00:38:12,707 --> 00:38:15,626
I felt like we all just went back to work.

752
00:38:16,335 --> 00:38:19,255
One more shirt,
one more watch, one more whatever.

753
00:38:20,256 --> 00:38:24,301
{\an8}American Apparel CEO Dov Charney
is struggling to keep things afloat now,

754
00:38:24,302 --> 00:38:26,636
{\an8}losing $86 million in sales,

755
00:38:26,637 --> 00:38:30,474
{\an8}slapped with
a $250-million sex-abuse lawsuit.

756
00:38:30,975 --> 00:38:35,813
After that,
it definitely started to feel different.

757
00:38:36,772 --> 00:38:39,607
Dov was starting to get
much more angry, much more paranoid

758
00:38:39,608 --> 00:38:42,444
about, kind of, who was on board
with him and who was not.

759
00:38:42,445 --> 00:38:44,529
[Dov] Okay, how many
did you do in New York?

760
00:38:44,530 --> 00:38:47,616
- [tense music playing]
- You should know 'em by heart. Moron!

761
00:38:48,075 --> 00:38:52,788
I went from being golden-boy status
to, like, whipping boy.

762
00:38:53,539 --> 00:38:59,252
He was constantly berating me
for something that I didn't do.

763
00:38:59,253 --> 00:39:02,130
[Dov] Chintzy dummy! Little fuck dummy!

764
00:39:02,131 --> 00:39:05,091
We didn't see the glimmers
of, like, "He's making a joke,"

765
00:39:05,092 --> 00:39:07,302
or, "He's being charismatic" anymore.

766
00:39:07,303 --> 00:39:09,179
[Dov] You fuckers are so shitty!

767
00:39:09,180 --> 00:39:11,848
It was exclusively yelling.

768
00:39:11,849 --> 00:39:13,892
[Dov] I'm gonna fuck you over too.

769
00:39:13,893 --> 00:39:15,310
I'm gonna fuck you!

770
00:39:15,311 --> 00:39:20,023
He would freak the fuck out.
Like, he'd just punch holes in walls or...

771
00:39:20,024 --> 00:39:24,069
You know, I watched him smash
one of those, like, wire trash cans,

772
00:39:24,070 --> 00:39:27,906
just, like, hitting it against the ground
until it was like a smashed soda can.

773
00:39:27,907 --> 00:39:29,741
[Dov] Shame on you, little fuck!

774
00:39:29,742 --> 00:39:34,245
And then he'd get, like, inches away
from your face and just slap himself.

775
00:39:34,246 --> 00:39:36,664
He would, like, hit himself and say,

776
00:39:36,665 --> 00:39:39,167
"I'm hitting myself
because I can't hit you."

777
00:39:39,168 --> 00:39:41,920
Like, pretty much to the point
where he's about to bleed.

778
00:39:41,921 --> 00:39:45,090
It was just really crazy
and really outlandish.

779
00:39:45,091 --> 00:39:47,050
And he'd leave you
with this sort of, like,

780
00:39:47,051 --> 00:39:50,303
"I feel like my boss
is gonna murder me or something."

781
00:39:50,304 --> 00:39:51,888
[music fading]

782
00:39:51,889 --> 00:39:55,226
[Jonny] Basically, it didn't feel safe
in his house anymore,

783
00:39:56,477 --> 00:39:57,978
and so I left.

784
00:40:00,064 --> 00:40:03,900
At that point, everyone I knew
worked for American Apparel.

785
00:40:03,901 --> 00:40:05,819
All of my clothing was American Apparel.

786
00:40:05,820 --> 00:40:08,238
I had a company phone.
I had a company computer.

787
00:40:08,239 --> 00:40:09,823
I was, like, so in it

788
00:40:09,824 --> 00:40:14,327
that I couldn't even see
outside of, like, anything.

789
00:40:14,328 --> 00:40:16,454
[disorienting music plays]

790
00:40:16,455 --> 00:40:18,332
I was, like, fully in.

791
00:40:19,583 --> 00:40:23,336
Send him a picture of this assortment,
and then I want you to critique yourself.

792
00:40:23,337 --> 00:40:25,755
Tell me what you were missing.
An admission.

793
00:40:25,756 --> 00:40:27,841
- [Carson] <i>Okay.</i>
- Okay? His name's Carson.

794
00:40:27,842 --> 00:40:30,635
You don't have any calculator watches,
so go fuck yourself.

795
00:40:30,636 --> 00:40:32,846
You're off, and you failed me.

796
00:40:32,847 --> 00:40:35,890
I had been hearing Dov quote
<i>The 48 Laws of Power</i>

797
00:40:35,891 --> 00:40:37,977
relentlessly for years.

798
00:40:38,769 --> 00:40:40,270
I took it home with me just to, like,

799
00:40:40,271 --> 00:40:42,188
"All right,
let's read through this thing."

800
00:40:42,189 --> 00:40:44,649
[intriguing music plays]

801
00:40:44,650 --> 00:40:48,653
[EJ] Before I ever met Dov, I had heard
that he was obsessed with this book,

802
00:40:48,654 --> 00:40:52,074
and so it felt like,
finally, I should take a look at it.

803
00:40:53,075 --> 00:40:56,494
"Never teach them enough
so that they can do without you."

804
00:40:56,495 --> 00:40:59,373
Dov loves that one, I'm sure.

805
00:40:59,999 --> 00:41:03,084
"Keep your words vague,
but full of promise."

806
00:41:03,085 --> 00:41:05,670
"Give your new disciples
rituals to perform."

807
00:41:05,671 --> 00:41:08,006
"Ask them to make sacrifices
on your behalf."

808
00:41:08,007 --> 00:41:11,593
"Become the focal point of such desire
by offering them a cause."

809
00:41:11,594 --> 00:41:17,557
"Play into people's need to believe
and create a cult-like following."

810
00:41:17,558 --> 00:41:20,311
How can I sell these?
Where-- How are they gonna sell?

811
00:41:21,020 --> 00:41:22,563
They don't have the sticker.

812
00:41:23,189 --> 00:41:24,940
The sticker's three cents.

813
00:41:25,441 --> 00:41:27,734
[EJ] "Keep others in suspended terror."

814
00:41:27,735 --> 00:41:30,404
"Cultivate an air of unpredictability."

815
00:41:30,905 --> 00:41:31,946
Oh, wow, it's just wild,

816
00:41:31,947 --> 00:41:33,990
'cause I'd describe myself
as terrorized from him.

817
00:41:33,991 --> 00:41:36,285
And he did it, he executed that perfectly.

818
00:41:37,077 --> 00:41:40,748
[Carson] It's villainous.
It's such a manipulative way of thinking.

819
00:41:41,749 --> 00:41:45,710
"Learn to keep people dependent on you."

820
00:41:45,711 --> 00:41:47,880
Maybe I should've read this book.

821
00:41:48,797 --> 00:41:50,590
[Carson] That's like the Cult Leader 101.

822
00:41:50,591 --> 00:41:52,301
You just keep them a little bit hungry,

823
00:41:52,885 --> 00:41:54,385
and then you're the one

824
00:41:54,386 --> 00:41:56,679
that's only really feeding them
what they need,

825
00:41:56,680 --> 00:41:59,308
and then you're able to control
that situation.

826
00:41:59,892 --> 00:42:01,518
Gosh, hindsight is amazing.

827
00:42:01,519 --> 00:42:03,229
[music fades]

828
00:42:04,897 --> 00:42:10,194
It kinda makes me want to cry now.
It's scary. It's really... scary.

829
00:42:10,945 --> 00:42:13,864
Was I so easily got by this?

830
00:42:14,823 --> 00:42:17,825
I mean, I'm from, like,
essentially another cult.

831
00:42:17,826 --> 00:42:18,993
I got-- And once it--

832
00:42:18,994 --> 00:42:21,996
It was like I was primed as a kid,
growing up like Mormon,

833
00:42:21,997 --> 00:42:26,043
to then just swing to the other side
and basically go into the same thing.

834
00:42:27,503 --> 00:42:30,338
Once I had seen the emperor
was wearing no clothes,

835
00:42:30,339 --> 00:42:34,635
and that this was the tools
that were being used to manipulate me,

836
00:42:35,553 --> 00:42:38,263
that's when I kind of had, like,
an awakening moment

837
00:42:38,264 --> 00:42:39,932
of, "What the fuck am I doing?"

838
00:42:44,603 --> 00:42:49,190
At this point, it was really fucked up,
but still, I was petrified to quit

839
00:42:49,191 --> 00:42:53,945
because the things
he'd also say to me was,

840
00:42:53,946 --> 00:42:55,363
"I'm gonna blacklist you,

841
00:42:55,364 --> 00:42:58,324
so you'll never get a job
in this industry, in this town."

842
00:42:58,325 --> 00:42:59,242
"I know everybody."

843
00:42:59,243 --> 00:43:01,369
"I'll tell everyone you're shit
and suck at your job."

844
00:43:01,370 --> 00:43:03,705
[tense, mysterious music plays]

845
00:43:03,706 --> 00:43:07,333
But then things started
to, like, come to a head,

846
00:43:07,334 --> 00:43:11,171
and I don't even know what provoked it.

847
00:43:11,755 --> 00:43:16,050
He just started to send these texts
about how I was fucking up the company

848
00:43:16,051 --> 00:43:19,429
and, you know,
"It's all your fault and you're meek."

849
00:43:19,430 --> 00:43:22,474
"You don't have the passion to care,
and I find it reprehensible."

850
00:43:23,559 --> 00:43:25,893
And then he sends an e-mail
to the company lawyer,

851
00:43:25,894 --> 00:43:28,896
and then copies, you know,
the retail director and me,

852
00:43:28,897 --> 00:43:33,611
saying, like, "Effective Monday,
reduce EJ's salary by 25%."

853
00:43:35,070 --> 00:43:37,990
And that was it. The next morning, I quit.

854
00:43:42,536 --> 00:43:44,329
I started, kind of, putting my foot down

855
00:43:44,330 --> 00:43:46,790
about things
that I felt like were unreasonable.

856
00:43:47,708 --> 00:43:48,541
[buzzes]

857
00:43:48,542 --> 00:43:53,297
{\an8}Like, I got like 25 phone calls from Dov
over this weekend, telling me to come in.

858
00:43:53,922 --> 00:43:57,550
And then I got phone calls
from some of the girls and other people,

859
00:43:57,551 --> 00:44:01,179
"Dov's trying to call you,"
and I was like, "I'm not answering."

860
00:44:01,180 --> 00:44:03,766
"I'm not gonna answer
until I get here on Monday."

861
00:44:04,808 --> 00:44:06,809
So I basically got myself fired,

862
00:44:06,810 --> 00:44:10,189
'cause I knew that if I quit,
then he didn't have to pay me anything.

863
00:44:13,233 --> 00:44:16,153
[Michelle] There was a day
where I had not eaten anything all day,

864
00:44:16,654 --> 00:44:20,324
and I was like,
"Dov, I," like, "I need a break."

865
00:44:20,908 --> 00:44:24,243
Dov said, "Get a pizza across the street.
Be back in five minutes."

866
00:44:24,244 --> 00:44:29,457
And I was like, "Dov, I need to eat
a real meal with, like, vegetables."

867
00:44:29,458 --> 00:44:31,167
Like, "I need-- I need a minute."

868
00:44:31,168 --> 00:44:33,836
And Dov just lost it on me.

869
00:44:33,837 --> 00:44:36,674
And as he was yelling at me,

870
00:44:37,174 --> 00:44:40,928
I just watched, like, a Dov girl, um...

871
00:44:42,346 --> 00:44:45,515
bring him
a freshly cooked steak on a plate

872
00:44:45,516 --> 00:44:46,933
and set it in front of him.

873
00:44:46,934 --> 00:44:49,602
And I was just like,
"You've got to be kidding me."

874
00:44:49,603 --> 00:44:51,062
And I just lost it on him.

875
00:44:51,063 --> 00:44:55,149
And, um, the next day,
his lawyer was like,

876
00:44:55,150 --> 00:44:58,612
"I think it's better that you just end
your time with the company."

877
00:45:00,406 --> 00:45:01,614
[intriguing music plays]

878
00:45:01,615 --> 00:45:03,282
[male anchor] I looked at the company.

879
00:45:03,283 --> 00:45:06,494
{\an8}It's a market cap
of less than $120 million.

880
00:45:06,495 --> 00:45:11,541
{\an8}I mean, he has driven this company
absolutely into the ground.

881
00:45:11,542 --> 00:45:15,169
The fact of the matter is
this board has the responsibility

882
00:45:15,170 --> 00:45:16,546
to get to the bottom of this.

883
00:45:16,547 --> 00:45:18,631
[Michelle] After I'd gotten fired by Dov,

884
00:45:18,632 --> 00:45:21,050
I got this call
from an independent auditor

885
00:45:21,051 --> 00:45:24,011
working for the board of directors,

886
00:45:24,012 --> 00:45:29,058
and it started to become clear
that they were looking to get rid of Dov

887
00:45:29,059 --> 00:45:32,061
and looking for information
to support that decision.

888
00:45:32,062 --> 00:45:33,730
If someone wrote a book

889
00:45:33,731 --> 00:45:37,650
about fucking people over at all costs
to get where you need to get,

890
00:45:37,651 --> 00:45:39,652
and then you put him
on the board of directors,

891
00:45:39,653 --> 00:45:42,448
of course it's gonna come back
to bite you in the ass.

892
00:45:43,907 --> 00:45:46,117
{\an8}[Susan] The investigators found a server

893
00:45:46,118 --> 00:45:49,537
{\an8}that Charney had been using
on company property

894
00:45:49,538 --> 00:45:53,583
that contained e-mails, texts,
graphic sexual videos,

895
00:45:53,584 --> 00:45:56,544
a lot of information
that was really damaging to him.

896
00:45:56,545 --> 00:45:58,045
Now, these are all allegations.

897
00:45:58,046 --> 00:45:59,881
But there has been video

898
00:45:59,882 --> 00:46:03,384
where he was literally
running around naked in some room,

899
00:46:03,385 --> 00:46:05,678
I don't know if it was
his apartment or a hotel room,

900
00:46:05,679 --> 00:46:08,556
while two of his female employees
were in the room with him.

901
00:46:08,557 --> 00:46:10,058
I'm dancing right now.

902
00:46:11,059 --> 00:46:16,981
He was crossing all kinds of ethical,
potentially legal, lines and boundaries.

903
00:46:16,982 --> 00:46:18,900
Now, we have some evidence indicating

904
00:46:18,901 --> 00:46:21,986
that he had some
inappropriate text exchanges

905
00:46:21,987 --> 00:46:23,488
with his employees.

906
00:46:23,489 --> 00:46:30,369
{\an8}[female anchor 1 reading]

907
00:46:30,370 --> 00:46:34,040
That is-- That's way beyond acceptable.

908
00:46:34,041 --> 00:46:38,127
So... company has
to make pretty radical changes.

909
00:46:38,128 --> 00:46:42,215
{\an8}[female anchor 2] <i>American Apparel's
controversial CEO and founder is out.</i>

910
00:46:42,216 --> 00:46:45,092
American Apparel
has terminated Dov Charney.

911
00:46:45,093 --> 00:46:47,637
{\an8}[female anchor 3] <i>The company's board
has fired him.</i>

912
00:46:47,638 --> 00:46:50,849
[chuckling] Fuck yeah, fuck him.
He deserves to be fired.

913
00:46:51,517 --> 00:46:55,978
{\an8}I think he thinks, um,
terminating him is bad for the company,

914
00:46:55,979 --> 00:46:58,272
{\an8}and we think terminating him
was the right thing to do.

915
00:46:58,273 --> 00:46:59,232
[chuckles]

916
00:46:59,233 --> 00:47:01,776
[EJ] I even cut out
the headline and the article,

917
00:47:01,777 --> 00:47:03,361
and I taped it to my journal

918
00:47:03,362 --> 00:47:06,405
because it was, like,
such an amazing moment,

919
00:47:06,406 --> 00:47:08,408
and I wanted to remember that.

920
00:47:10,994 --> 00:47:12,996
[pensive music plays]

921
00:47:13,664 --> 00:47:18,001
[Jonny] When he got fired,
I felt a sigh of relief.

922
00:47:18,752 --> 00:47:22,505
But I also felt like I lost my family.

923
00:47:22,506 --> 00:47:25,217
It was really hard to wrap my head around.

924
00:47:26,218 --> 00:47:29,930
Yes, there was abuse.
There was also fun times.

925
00:47:30,430 --> 00:47:32,306
And that's why it's so layered.

926
00:47:32,307 --> 00:47:35,101
I believe the ousting of Dov Charney

927
00:47:35,102 --> 00:47:37,562
{\an8}was because the board saw

928
00:47:37,563 --> 00:47:41,607
{\an8}that these claims
happened over and over again

929
00:47:41,608 --> 00:47:45,237
{\an8}and, you know, they would be
subjected to further liability.

930
00:47:48,115 --> 00:47:51,910
The women who came forward
were very brave in my opinion.

931
00:47:52,578 --> 00:47:58,083
But because, unfortunately,
these arbitration agreements were signed,

932
00:47:58,876 --> 00:48:00,294
they were silenced.

933
00:48:00,794 --> 00:48:04,590
And so we had to do something.
It just could not continue.

934
00:48:05,090 --> 00:48:07,842
My client is here to talk
about her real-life experience

935
00:48:07,843 --> 00:48:09,385
as to what happened to her.

936
00:48:09,386 --> 00:48:15,057
So we went up to the Capitol
to try to have the law changed

937
00:48:15,058 --> 00:48:20,605
so that employers
can no longer require employees

938
00:48:20,606 --> 00:48:23,233
to sign away their legal rights.

939
00:48:24,234 --> 00:48:27,278
[woman] My entire employment
at this company was awful.

940
00:48:27,279 --> 00:48:31,407
It was absolutely
earth-shatteringly dehumanizing

941
00:48:31,408 --> 00:48:33,451
to be employed at this company.

942
00:48:33,452 --> 00:48:37,288
It has taken me
close to eight years of unraveling

943
00:48:37,289 --> 00:48:40,166
to undo and-- and reflect

944
00:48:40,167 --> 00:48:43,128
on all the things
that this man was allowed to take from me.

945
00:48:43,629 --> 00:48:46,965
What really pisses me off
is that he took my voice.

946
00:48:47,799 --> 00:48:49,550
I'd love to tell you my story

947
00:48:49,551 --> 00:48:52,637
and the details
of what happened to me at that company,

948
00:48:52,638 --> 00:48:54,430
but I'm not at liberty to do so.

949
00:48:54,431 --> 00:48:56,307
Knowing that, like, okay,

950
00:48:56,308 --> 00:49:00,019
he was capable
of, like, the-- the screaming

951
00:49:00,020 --> 00:49:03,272
{\an8}and sometimes the physicality with me,

952
00:49:03,273 --> 00:49:06,525
{\an8}I started to feel like
maybe he was capable

953
00:49:06,526 --> 00:49:09,445
{\an8}of the things
that he was getting accused of.

954
00:49:09,446 --> 00:49:11,323
[eerie, intriguing music playing]

955
00:49:32,177 --> 00:49:33,469
[actress 1] <i>I was 18</i>

956
00:49:33,470 --> 00:49:36,598
<i>when I started working
at American Apparel.</i>

957
00:49:37,265 --> 00:49:42,353
<i>Dov invited me to LA
for a week-long merchandising training,</i>

958
00:49:42,354 --> 00:49:44,731
<i>which took place at his home.</i>

959
00:49:45,524 --> 00:49:48,317
<i>He didn't allow me
to go back home and grab a suitcase.</i>

960
00:49:48,318 --> 00:49:51,654
<i>He made it clear
that I was to stay at his house.</i>

961
00:49:51,655 --> 00:49:54,615
[actress 2] <i>Dov invited me to his home,</i>

962
00:49:54,616 --> 00:49:59,079
<i>and when I got there,
he was just wearing his underwear.</i>

963
00:49:59,579 --> 00:50:02,707
[actress 3] <i>Dov offered me
to model for American Apparel.</i>

964
00:50:02,708 --> 00:50:05,752
<i>When I turned up,
he was wearing just a towel.</i>

965
00:50:06,253 --> 00:50:11,424
[actress 1] <i>I found myself alone
with Dov in his bedroom.</i>

966
00:50:11,425 --> 00:50:15,845
<i>He asked me
if I was an exhibitionist or a voyeur.</i>

967
00:50:15,846 --> 00:50:19,974
[actress 2] <i>He dragged me inside
and forced me to give him oral sex.</i>

968
00:50:19,975 --> 00:50:22,852
[actress 3] <i>And then he demanded
that I give him oral sex.</i>

969
00:50:22,853 --> 00:50:26,605
[actress 4] <i>He tried to take photos
and then instantly attacked me,</i>

970
00:50:26,606 --> 00:50:29,191
<i>forcing me to perform sexual acts.</i>

971
00:50:29,192 --> 00:50:31,193
[actress 1] <i>He demanded
I show him my breasts.</i>

972
00:50:31,194 --> 00:50:34,321
[actress 3] <i>And when I said no,
he became more aggressive and violent.</i>

973
00:50:34,322 --> 00:50:38,034
[actress 2] <i>He took me to the bedroom,
got on top of me,</i>

974
00:50:38,035 --> 00:50:41,078
<i>and I almost suffocated</i>

975
00:50:41,079 --> 00:50:44,749
<i>from him forcing me
to perform another sexual act.</i>

976
00:50:44,750 --> 00:50:46,709
[actress 4] <i>He was old enough
to be my father.</i>

977
00:50:46,710 --> 00:50:51,297
- [actress 3] <i>He didn't let me leave.</i>
- [actress 2] <i>And tried to sodomize me.</i>

978
00:50:51,298 --> 00:50:53,215
[actress 5] I was 18.

979
00:50:53,216 --> 00:50:55,010
[sniffles, sighs]

980
00:50:56,553 --> 00:50:58,012
[exhales, sniffles]

981
00:50:58,013 --> 00:50:59,222
[sobs softly]

982
00:51:01,349 --> 00:51:02,558
[sniffles]

983
00:51:02,559 --> 00:51:03,560
[sighs]

984
00:51:06,772 --> 00:51:08,774
[music fading]

985
00:51:09,316 --> 00:51:11,609
[Carson] Dov, he's gotten away with a lot,

986
00:51:11,610 --> 00:51:14,361
and he will probably continue
to get away with a lot.

987
00:51:14,362 --> 00:51:18,491
It's like people are different animals,
and that type of person is a predator.

988
00:51:18,492 --> 00:51:20,951
So it'd be like a shark
or a rattlesnake or something,

989
00:51:20,952 --> 00:51:24,580
and no amount
of being mad at a rattlesnake or a shark

990
00:51:24,581 --> 00:51:26,040
will ever change what they are.

991
00:51:26,041 --> 00:51:27,958
They're always going to bite.

992
00:51:27,959 --> 00:51:30,336
And it's incredibly frustrating

993
00:51:30,337 --> 00:51:31,880
'cause it's something that...

994
00:51:32,422 --> 00:51:33,839
[tense organ music plays]

995
00:51:33,840 --> 00:51:36,509
...for whatever reason, in society,

996
00:51:36,510 --> 00:51:39,638
we've kind of just let
that type of person continue.

997
00:51:55,695 --> 00:51:58,697
{\an8}[interviewer] If American Apparel
was successful as an extension of you,

998
00:51:58,698 --> 00:52:00,866
what extension of you are we getting now?

999
00:52:00,867 --> 00:52:03,829
The same one! I'm not sorry about shit.

1000
00:52:06,081 --> 00:52:08,500
- [dramatic sting]
- [tense organ music continues]



