My dear student, you are so fantastic, I am so happy for you.
I love you so much.
What you do, steady progress.
This is so fantastic.
And now we have many screen recordings.
So you have many explanations.
So let's talk a little bit more about strategic setup.
What does it mean, the strategic goals set down?
It simply means that you need to think a little bit in the matter of strategy, what is its strategy?
And let's say that your strategy is to sell more and make more money.
So you need to understand that you will simply start engagement and you continue with conversion at
back to your strategy might be that you give a special discount or two plus one or you'll give a free
home delivery.
And they saw a really great and the strategic asset that is not just about thinking, OK, now I have
free home delivery or three hundred sixty five free return.
It can be something more strategic asset that might be planning the Black Friday because the Black Friday
is really big and you need to think about it in advance.
So what does it mean?
It means that you simply start thinking in September, October how to do it.
How will be your website or organize?
What will be the offer, how you will offer the discounts, where you announce it, that you are going
to have very special Black Friday.
What are you going to do this all you need to really think how you can persuade more people, how you
can attract more people, how you can engage more people even before the Black Friday is starting.
So this is very, very important to be strategic.
So you don't need just to start the campaign.
You don't need just to test your ads.
You don't need to think only about cost per click or the value of purchases.
You need to think in advance.
So you need to think how will be my summer campaign?
How will be my autumn campaign?
How will be my Black Friday campaign?
And then, of course, Cyber Monday campaign, how I will run my Christmas campaign, New Year's resolution
campaign and of course, the Valentine's campaign, Mother's Day, Father's Day.
So this all you need to think advance.
So you need to think not a few weeks ahead, but you need to think a few months ahead.
And this predictive logic, this thinking ahead can bring you great success, because if you are just
making your strategy day by day, week by week, then you are surrounding and this doesn't bring you
the results.
But if you think in a matter of months or in the middle of the year, then you are more strategic and
you have the view like A that is leading the ship.
You are like Christopher Columbus and you are discovering the America.
You are discovering the most beautiful beach.
So this is the most important.
So please, my beloved student, always think ahead, always an open mind and be strategic, because
this way you will reach great success.