My dear student, I am so happy to share this section with you.
It is something I was dreaming to share with you a really long time because linked in is now really
boosting.
It's growing.
The organic search is growing greatly.
And just when you set up the linked in profile and you just work on your LinkedIn profile, this is
great.
It is great when you create your complete business page for LinkedIn.
But right now, what I would love to really share with you is the possibility of using the ads, because
this is really big.
As you know, we have spent a lot of time understanding Facebook ads, understanding these objectives.
As you know, we have these three phases.
The first phase is, of course, people need to know about you.
We call it awareness.
And then, of course, people, they need to consider you.
So this is consideration.
And then we go for conversion and linked in is now giving you the same opportunity.
And this is really great because you can go for leads.
You can really create magnificent ads and the complete set up.
The campaign manager is saying, like using the ads manager, using the business manager and ours or
what is fantastic, what I love that you can use the same, that you have this big circle.
So it's called linked in tech.
And so you can use the same way.
So you just use this code for your website and then everybody will know and it will be more information
to create more ads.
But the most important, what we are going to talk about is really important for us is to create deep
targeting.
The links in targeting is so fantastic and I am so happy to share this with you.
So what is it?
As you know, people are creating profiles.
They are really sharing all the information about skills, about career, about their educational history
and the way the links in you can all use it.
So like basically all the setup of it's the same like with Facebook, Instagram.
But what we need to understand is how you can more how you can more precisely target and create this
professional targeting skills targeting, educational targeting.
And I'm so happy to share this with you because this is really big.
So please enjoy it.
Please be happy and please be sure when I am sharing with you in the next videos, these screen recordings
to download also the resources for retargeting and for targeting guide.
So please enjoy it.
I am so happy.
This is so big to share this video.
Be happy.