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My dear student, welcome back, as you can see in these great tools can help you both to correct these

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situations for your name, address and phone.

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And also you can fix and correct the any.

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Because you can either I think in 99 percent you will be building new situations, but in some or running

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long term running projects, you can also see that you need to correct your situations.

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And if this happens to you, it's very important that you do it.

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Because for all the businesses that have undone the audit before, you can expect a lot of situations

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that need a fix update.

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So once you have a list of an ABC stations that need updating, the next step is to correct as many

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as you can.

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So the more success you have, the stations, you can directly change.

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Like, for example, Yelp, Facebook and stuff like that.

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But it can also happen to you that you have to reach out people if somebody has created situations for

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you.

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So this might be a little bit more challenging for you.

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And you can also use services like Bright Local if you need so.

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For are there are like different different services you can use for situations that need a manual change

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from someone else, you need to reach out one by one with targeted friendly outreach email.

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Here is the example.

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Hi, Jessica, it's Brian here from Becklin.

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I just wanted to let you know that we recently moved our shop down the street.

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So we are currently located at seven four two Evergreen Terrace.

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I noticed today that the address you have used for us has still the old address.

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So if you could update the address, I will really appreciate it.

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Thank you, Brian.

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What you can also do, you can find citations and of course, the link opportunities with Link intersect.

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Because as you build stations for places like Yelp, Foursquare, Angie's List and the other usual suspects,

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what next?

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Best cetaceans opportunities come from local sides and local authorities, local stations are super

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relevant stations that can give you a map back rankings, a real boost, a really big boost.

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And because you are reaching out to people in your local area, your outreach conversion rate is usually

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going to be insanely high.

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But the question is, how do you find these locations?

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What do you can do, you can use the address and you can go for a link intersect, as you can see,

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as the name suggests, this feature is designed for link building.

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But as you will see in a minute, it definitely works for cetaceans, too.

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In fact, in fact, you can sometimes double dip and get a link and cetacean from the same place.

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What is also great, you shall use two to three competitors and pump them into the tool.

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Then you'll get a report that lists all the sides that have links to the competitors you use instead,

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number one, but it's important to know you don't always need to use direct competitors here.

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Any businesses in your area can work.

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After all, they are also building stations from local businesses, directories.

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So now you can easily find more cetacean opportunities and, of course, link opportunities, and the

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best is, of course, if you get cetacean opportunity as well as you get a falling.

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You don't need to really worry about nofollow links.

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The main goal is that you get your name, address and phone on the page.

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Of course, if you get even link, it's a great bonus for you.

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And the same, you can use the reverse engineer competitor and they piece.

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As you can see, you can use the same tools.

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For an AP audience, but what you can do, you can use this tool for competitors, so what you can do

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if you decide to use, for example, this tool, you can also analyze the competitors and you can get

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more information about the competitors.

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And basically, this shall work for you much better with a citation to the results.

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Don't have to have links.

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So this is important to understand.

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A lot of citations are built without links.

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So the analysis of your competitors might be even much, much more useful and you'll find much more

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opportunities.

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And now we need to have a look into localising building, because Lync building is always important

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and it will work for local dentist pizza shops, as well as all local businesses, because local businesses

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also have a strong tie to a specific city or state.

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They also have unique becklin opportunities that nonlocal sides can tap into it, and this is what we

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can do, what you can always do, you can easily check out other local businesses because small local

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businesses have relationships with other businesses in their local area.

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Even though you will probably need to tap into court email outreach at some point, we would recommend

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starting off by building links from people that you already know.