Advanced steps and strategies.
Now it's time for some advanced steps and strategies in this chapter, you will learn how to use Google
search console to optimize Karabo budget, fix issues with mobile usability, and improve your mobile
click through rate.
Mastering Kirova stats and kirova budget.
If you have a small side under 1000 pages, you probably don't need to worry about Kirova statistics.
But if you are willing to become a professional and you have a huge side, that's a different story.
In that case, it's worth looking into your Kernville budget.
What is it?
Your Kolba budget is the number of pages on your side that Google Korologos every day you can see this
number in the Crowbar stats report.
If you see Kirova Currow stats report.
In this case, Google checks average of twenty two thousand two hundred fifty seven pages per day.
So deaths this side budget.
Why is the Korobov budget important for a CEO, so you have two hundred thousand pages on your website.
And if you have just two thousand pages per day, it could take Google one hundred days to kirova your
site.
So if you change something on one of your pages, it might take months before Google processes the change.
Or if you add a new page to your site, Google is going to take forever to index it.
So what can you do to get the most of your Karabo budget?
It's a three things.
First stop wasting our budget on unnecessary pages.
This is a big year for e-commerce sites.
Most e-commerce sites for their users filter through products and search for things.
This is great for sales, but if you are not careful, you can find yourself with thousands of extra
pages that look like this.
Unless you take action, Google will happily waste your kirova budget on these giant pages.
What's the solution?
The address parameters to set this up, like the address parameters and laying then hit at perimeter,
as you can see here, Karabo parameters.
Let's say that you let users filter down by color.
And each culture has its own address, for example, the color, a dress look like this, as you can
see on the picture, you can easily tell Google not to cover any page with that color parameter, as
you can see.
So you add the parameter color.
No, say repeat this for all parameters.
You don't want to crow.
And if you are someone new to CEO, check in with an associate specialist to make sure this is implemented
correctly.
When it comes to parameters, it's easy to do more harm than good.
See how long it takes GOOG to download your page.
The Kirova report in search console shows you the average time they use Google to download your pages.
Time spent downloading a page in milliseconds.
See that spike, it means that it suddenly took a lot longer to download everything and this can kill
your Karabo budget.
In fact, we had this quote straight from the horse's mouth in Google Webmaster Central Blog Post,
Google to get it.
Aerialists explain making a site faster improves the user experience while also increasing corroborate
for Google both a speedy side is a sign of how sad it is so it can get more content over the same number
of connections.
On the flipside, a significant number of five execs at our connection timeouts signal the opposite
and scrolling slows down.
Bottom line, make sure your sign allows super fast.
You already know that this can help your rankings.
As it turns out, a fast loading site squeezes more out of your career of budget to.
Get more Bucklings to your side as a Bucklings couldn't be any more.
So it turns out that they helped also with your travel budget.
In an interview with Eric Angel of Stone Temple Consulting met, Garth said the best way to think about
it is that the number of pages that we cover is roughly proportional to your patron.
So if you have a lot of income in Mink's on your route page, we will definitely cover debt.
Daniel wrote page main link to other pages and those will get page rank and we will cover those as well
as you get deeper and deeper in your side.
However, Bajrang tends to decline this takeaway.
More Bucklings, bigger Craughwell budget get the most out of such as Google.
We already covered the fetch as Google tours in Chapter three, but that was one part of a big process.
So let's take a look at fetch as Google as a stand alone tool.
Specifically, we are going to show you Frico things you can do with the fetch as Google tool.
Get new content indexed in minutes, fetch as Google is the fastest way to get new pages indexed, just
published a new page, just put the address into the box and he'd fetch.
As you can see, fetch as Google and you put for Fadge next hit request indexing, as you can see,
to send Googlebot to that page finally to scroll on this page and he'd go.
To submit the method, I'm not Robert Crow on this page, go and Google will normal index your page
within a few minutes.
Second point, you fetch as Google to index updated content, if you are a regular battling a reader,
you know that I love updating old content.
I do it to keep my content fresh, but we also do it because it increases organic traffic fast.
For example, in this case study, we reveal how we're launching an author's got two hundred sixty point
seven percent more organic traffic in just 14 days.
And you better believe me, you always use the fetch as Google tool to get new content index, a SJP
or device, we have to wait around for Google to recover the page on its own.
As Sally Brown famously said, ain't nobody got time for that.
Step three, identify problems with the rendering.
So what else can the fetches Google to do, fetch and Orender shows you how Google and users see your
page and because it shows them side by side, you can easily spot differences for a reason.
But in this case, Houston, we have a problem.
Looks like Google both can load some of the images on that page.
What's going on here?
Well, we scroll down to the bottom of the report and it looks like the images were unreachable.
Maybe it was a fluke, so we went ahead and ran to fetch and render again, and Google still couldn't
access those images.
Next, we wanted to see if we got the same problem.
So you faked using Google small Barcarolle.
As you can see, mobile smartphone, so what happened?
That's better now I should point something out.
Google recently updated their guidelines for the fetch as Google tool.
Back in the day, you got unlimited single submissions.
You also got up to 10 pages.
Plus Kirova this page and its direct links page submissions a day.
Today, you only get 10 individual pages.
And to say the red was.
Google's John Miller stated on Twitter that they are setting pretty aggressive limits on this feature.
Yeah, we have some pretty aggressive limits there at the moment.
I suspect that we will set them down again over time.
But in general, I would recommend focusing on non manual methods for normal crawling and indexing like
sitemap files.
Make sure your side is optimized for mobile, unless you like losing traffic, as you might have had,
more people are searching with their mobile devices than with desktops.
And this gap is increasing every single day.
And Google's mobile first index means that Google only cares about the mobile version of your site.
Bottom line, your site's content and user experience has to be 100 percent optimized for mobile.
But how do you know if Google considers your assigned mobile optimized?
Well, the Google search console has an excellent report called Mobile Usability.
This report also, if mobile users have trouble using your site, here is the example.
As you can see, the report is telling you about two mobile usability issues, content wider than screen
and clickable elements to close together.
That's why if you're a building a normal website, I am advising of using the imada because you avoid
all this pain because I'm under a separate estate and working greatly on mobile devices.
All you need to do is click on one of the issues and Google search console will show you pages with
this issue, how to fix this problem.
Then it's just a matter of taking care of that issue, and if you need more help optimizing your site
for mobile users, please be sure that you watch a complete guide for mobile optimisation that I am
giving to you in this course.
Compare your click through rate on desktop and mobile, the new performance report, unless you easily
compare mobile and desktop, click through rate.
Here is how far up the performance report then hit new +.
As you can see, that new filter and select Devis.
Click to compare top on the pop up, select desktop versus mobile and hit appli.
Desktop, mobile, you'll get a list of queries with separate stats for mobile and desktop.
Of course, it's normal for mobile and desktop, clickthrough rate to be a little bit different, but
if you see a big difference, as you can see, for example, here, it could be that your title and
description techs don't appeal to mobile searches, and that's something you would want to fix.
So thank you for watching.
Congratulations.
I believe now you can really use the power of Google search console.
I wish you all the very best.
Good luck.
And may you reach your great, great, great success.