You are so fantastic student, I am so happy for you and I am so happy to share these very last fantastic
strategies.
So how can you make your testimonials much more efficient so it can boost your sales, it can boost
your sign ups to your new.
But how can you do it?
Most people, they have been using very general kind of testimonials as this example.
I bought this set of widgets three months ago and I have to say it's a great product.
So this is something very, very general.
And of course, it's great to have such a testimonial and it's great to have it, of course.
But let's dive into the proven testimonial formula.
And this is basically we talk a lot about it in Facebook marketing before and after, and then some
final sentence.
So let's read it together before buying this widget that I struggle to win, getting widgets to work
in my home.
I tried installing them myself and even looked up tutorials online.
In the end, I was lost.
So this is the basic feeling that a lot of people can have.
And this is a great days before feeling this trauger feeling after.
That's when I tried Brian Sweetback's.
Within minutes, my widgets were up and running.
It was as if you had been frustrated by other Richard Banks before.
I can recommend Brian switch it back in.
So as you can see, first you have the before he had a your customer paints a picture of what they were
before.
So this is this big frustration.
As this example, when we first talked about launching our documentary, it was overwhelming and terrifying.
Then you have after I'm thrilled to report that I can direct the link.
Thirty seven thousand dollars in sales.
Wow.
Terrific.
Fantastic.
And finally, if you want to learn how to build an email list and launch a product, listen to him.
So this is really cool and I would love to repeat it once more before.
So this means that the customer shall truly share the frustration, the pain and all this that you don't
want to have after is the feeling of solution, that everything was absolutely perfect and in the end
is the recommendation and this is much, much better.
And so now it's your turn.
How did you enjoy this copywriting guy?
Are you going to use these strategies?
Are you going to write shorter sentences?
Are you going to use numbers in your head lines?
Are you going to continue in our course?
Are you going to study content marketing blog plus blog posts, marketing in depth?
So I'm really excited and I'm happy for you.
You are a fantastic student, so please enjoy these strategies, continue in the course and you will
reach magnificent success.