My dearest to them, you are so great.
I am so happy for you.
You can do such a great progress.
Well done.
So this is a great opening.
Hey, Brian, since it's not Tuesday and I'm in your inbox, it's for a good reason.
When I first trying to get my business off the ground, I remember feeling incredibly scared, overwhelmed
and alone.
Sometimes I would just sit in my apartment and stare at my computer with no clue as to what I should
be doing.
So this is so great because this opening this story, first of all, it's very, very honest.
A second point is that when you're starting a business, you are starting your digital marketing journey.
It can happen easily that you have these feelings, that you have many different dreams and passions,
but you don't know what to really do.
So this man is probably selling how to succeed far more in digital marketing.
So it's really great psychology.
So sometimes sharing your story and sharing your feeling is really great, you know, and it's great
opening.
And people really can more use the power of identification because ID is really strong move.
So this is really, really good.
I like it.
The big reveal saw.
Like, for example, last summer, we also cover in our course, they just COICA outlines what makes
their new feature unique, as you can see, so they just show it.
So we have a new topic, Explorer, and today we launch our newest tool.
So it's very easy and you can see content.
And what's really nice, this is something I really like.
Plus, for a limited time, only you and your followers are able to access it without logging in.
So it means they created something new and all the people, they can use it for free and they can test
it for free.
I think this is really cool.
And probably the most important is it a call to action?
So because if the reader is already pumped about your announcement, it's a product or service, your
call to action should tell people to head over to your sales page and sign up so you can offer free
try.
You can have a new product, new feature, but you should really tell people what to do.
This is one of the maybe even my mistakes I have to learn when I like, shoot out the new in you Delhi.
I should tell people what they exactly do next.
So I should tell them I have a specially created this section for you and you should really go watch
it and give me your feedback.
How you will be creating Facebook ads, report, how you will be using attributions, how you will be
using conversion ads, how you will sell more so on this I think is really important.
This is a very clear call to action.
This is important no matter what we do, if we go right Facebook and Instagram and see if we have some
YouTube video, if we have a website, we should always be aware that a clear call to action is very
important.
And now this this I like very much because no matter sooner or later, you will always start your blog.
And the reason is.
You might just share some ideas with people, but even if you have e-commerce website and you try to
sell, you'll also need to create a connection relationship with your audience and you need to share
a value.
And this is always good to build a block and to create something unique, even if you like, provide
service to people, you shower or share more of your insights or from your life.
Even me, myself, I am so much concentrated to create a new content for my students, only for them.
But I should also create a blog posts.
I should also create more on YouTube and to share more from the life.
And I also give out free content by the right.
Now I am just really focusing to give as much value as possible I can give to my students only them.
So when it comes to content promotion, email is the king.
So this is very important because when you create content and when you share a common, then it's a
great advantage for you and you can also supported by Facebook ads, traffic ads.
It's really good because the people can see you, they can trust into your brand.
You can get the new audiences to your website than when you have like a good dwell time.
It can have very positive results for your sister.
I have seen I was doing I am doing and consulting remakes of the.
And just creating a great traffic as it has a very positive impact on CEO getting to the first pages
and of course, supported by a newsletter.
So.
As you can see, this is a great example.
So.
You, for example, create the content, and this is an example of the new set out on the e-mail list.
Hey, so I recently developed a new series strategy that's working great.
In fact, this new approach boosted my organic traffic 19 of four percentage in three months.
So that's really great that this is very clear.
It's very straightforward about this is very good.
It's very easy to read, understand.
And what I especially recommend is these numbers.
What people really like is when you are specific, so it's nineteen point or four percentage increments
organic traffic.
So this is very important that you give some clear information and clear statistics.
This can help very much.
And also the call to action is very clear and very straight.
Check out the new posterized here and then leave a comment.
And this is very clever because the people, they have two very important information.
What they should do, they should go to the blog post and they should start commenting because for Google.
And for a Google search and all the algorithms, one of the important points is that you have active
community, so people are like leaving comments, there are starting discussions with you.
This is a very positive sign for Google that this specific page blog post has some good content.
People like to read and they like to react on it.
And this is also good, you know, because when you have a Twitter, it's a very, very important to
be straight to have a very short message and to share this message directly.
So, like for Twitter marketing, you will not really create something long, but something very, very
straight to the point.
So we just set up the account and you push it.
So I might even show it to you because I really like it.
So we just go and I'm not knocking, but I would love to show it as someone that it's very, very,
very straight and very, very easy.
So you always can.
Like technical assistance, definitive guide, how to optimize your site's navigation for us, the best
side, all the tools for brand new technique as your case studies lots more.
You need to be very, very straight, very fast, and you need to give the information short.
This is very, very important.
And what's really good is this sign.
So you need to get this as much as possible.
Of course, the lines are great and this everything is green, but this is a great support for you.
So basically, this is like, well, get back so demonized that as your strategy case study, how I
boosted my she's organic traffic, seventy point forty three percentage, how to get popular blogs and
news sites to link to lots of advanced step strategies and examples.
So you are very short and very precise.
And of course, the tweet got nine hundred seventy two clicks.
That's great, but then you said that got fifteen thousand seven hundred forty four clicks.
So, of course, you try your best to also use social media, but especially for a blog post, the new
site and building the new site that is called In Mind.
So you're going to see it's 16 more clicks.
So creating the content and creating the value and then building your new site, that is really great
because I.
Because this is really the last example I will show you, you can see get exclusive as your tapes,
but what's also important newsletter.
So you go to this newsletter and you even know the menu and you can see this is the go to really get
the people into the database.
And it's twice and you have at Disney for IBM.
So like some social proofs.
But you can see the aim is really to get people into your side.
And then as I was telling, I was having the intention to leave.
So the intention and now this Popa is giving me free car guy CEO 2001 to get the free guide.
So I click on it and I just have to get into the new set the database, and I will get the guy into
my e-mail.
So it's not really so much disturbing and it's quite nice.
OK, I didn't find one I wanted to find, but I can get the complete PDF guy, so.
It's really clever strategy, and now we go and continue SUDIP blog posts newsletter, the most important
is the subject line, the topic.
This is always the starting point.
And correct?
Well, decide the subject line is deciding a lot because people get a lot of e-mails so they decide
they get attracted, they click to it, and then they even start reading.
And then delete, delete shall be.
The second most important, because it decides if people are immune system training.
So you need to get them into the topic, then you give them the big reveal some what you have created
a link to the past.
Read the new post and you can see it.
Show me some points.
You know what is in the past, what they can expect.
You should simply tease them to get to the posts and read it.
It's the same like you have this movie trailers, so you really.
Watch the trailer and you are attracted to go to the cinema and watch the movie, go to the tatter to
enjoy it, so you need to tease the people, you need to make them excited.
You need to share with them what they can expect.
And then link to the post and just link to the past and just read the new post.
And this is important, let's dive more into its subject line, blog, post topic.
So, as you can see, this great man has tested many, many subject line templates over the last six
years.
And when it comes to promoting blood quantum, he has found that your blog posts topic itself works
great.
For example, when he has Loung, this guy to mobile as you choose, the subject line was mobbed by
a CEO.
And this is incredible.
It was forty four point six open.
Right.
So it's incredible.
Open range.
So you can see if you have just a very, very short subject line with direct message and people know
what they're seeing there.
It's even more easy for them to decide that they open your newsletter because the message is very straight.
Mobile as your new diet, new content, great content.
Say 25 percent each last day, 25 percentage.
The lead, the type of lead you use depends a lot on our blog posts topic.
For example, if the topic is something personal, you can even include a joke.
Brian, the best business books have been transformative for me.
They gave me new ideas that generated millions of dollars, new products, and frankly, just gave me
ideas I never would have come up with on my own.
I want to share the love.
This is a really cool.
You want to write something like, as you might have heard, a new study fall, or you can just let
people know that you published something new.
As you can see on the example I just teamed up with Bus to analyze 912 million blog posts, we looked
into work Kalim, we looked into headlines.
We even looked at different content formats.
And in today's post, I'm going to share what we found with you.
This is very, very important.
You need to list three to four things that someone will learn from your past.
Don't give away the form here.
Instead, you want to build up excitement for your new content, so you should do it really, really
very, very short and you should just excite the people.
So you should really create a short and exciting and the most important link to the past finally and
a link to your past, this can be just a normal link.
Check out the new guide right here.
Our Big Bottom.
Read the 20 copywriting books you need on your bookshelf.
So basically.
This is really cool, and I'm so happy I could share this with you.
And maybe the most challenging for all of us is how to get superhigh open rates.
This is really important because if people are not opening your emails, they are not excited about
the headline, about a subject, about relieved.
It's simply.
But it's simply very bad and it's not good at all, and we need to know how to get people excited to
open our emails and of course, the best place to really give them value, give them something they
like to read.
But we need to dive deep.
How to really get.
Great success with open raids, so you are time there is like not really universo true, but, uh.
You want to send emails when people are awake, when people's inbox adam crowded, so this is important,
you know, because of you believe a lot of emails and are happy to manage what they should manage at
work, especially Monday morning or Friday afternoon, the moment they want to really clean up, you
know, and they want to have a clean emails.
They want to understand what they need to do or they want to leave for the weekend.
It's not really the best.
So the morning is really not a good time because as you can see, our message gets buried in someone's
crowded inbox.
So definitely, please avoid mornings the same Friday afternoon people, they want to just clean out
the box and they want to go home for evening for a weekend, so.
Please avoid the mornings instead, send your emails out when your subscribers inboxes are empty.
This is usually late morning or, you know, afternoon or so before lunch or after the lunch.
That way, your newsletter will pop up at the top of their inbox, as you can see.
So it's much better like.
Like, let's say.
Like 11:00 in the morning might be a good time, you know, there is no best time to send the email
that works for everyone.
And of course, you need to there's different centers to see which times get the highs, open rates
for you.
So, for example, after testing a dozen different CentOS.
Backing off from that 11 a.m. Eastern works best for his subscriber's 11:00 a.m. Eastern is perfect
because people on the East Coast and in Europe are at work and by 11:00 a.m., they have already cleaned
out their morning inboxes.
So this is really good.
Like, of course, in Europe, it's another time, but the time before lunch is good all the time after
lunch is good.
But if you are in B to C, it might not make sense to send people's personal inboxes while they are
at work.
So it's the same with social media.
What's really good, you can also check your social media so how you can check it.
So if you for example, let's say you go to this page.
And you can also start this thing according the activities on Facebook, on Instagram, because you
can see when people are the most active, so you watch us head up to the insides.
So we just go to Insight's.
And basically, this is quite a good because let's say we will use last twenty eight days.
And this gives you some, like, overview.
But what's really good when we click through it.
And.
Give me a second.
There is also the possibility to.
Give me a second.
I need to see it.
So this is the growth of followers.
And you can see there is one is the best high.
But, uh.
What we can do, I know that you can also find out the times.
And this is what you want to find right now, so.
There is so many inside, so we will find it.
Don't worry.
So as you can see, there are bad days.
And so you go to the inside and you go to the posts.
And for example, you can see that.
It's probably the TELERATE around 11:00 a.m. is good, and so if I would be sending the newsletter for
this project.
I would probably choose Wednesday.
And I will choose probably 10, 11, and so it's really a really great time, this although it matches
with social media.
So I would go either for Wednesday or for Friday, I would go for a Wednesday, 11:00 a.m. So this is
what I would do.
So you can see this study is really perfect.
So what you can do, you can if you are starting this thing, you can go to the social media and then
you can you can go to Insight's to your Facebook business page posts and you can double check the best
day and the best time.
So this way you can get the information.
Then if you are thinking more about the content, so.
This is good, so you can see the photo photo gallery is doing the best right now, but we have also
new video.
And also, you can double check if there is something good from this company, so you just double check
it.
So for your state, I would be probably sending some nice apartment or some nice real estate.
So this is really good, so you can also use the power of social media.
This is something I would definitely recommend to do to get the information from the inside.
Yes, but right now you go back.
So definitely 11 missiles are matching the social media, but it's different for every business.
And you need to test different times.
But if it is corresponding with your social media, with Facebook insights into post, you can also
double check this way.
And one of the greatest points, you know, that people a lot of underestimate is sending people a great
welcome email.
And the point is that if they subscribe, that's really important, this first impression, because
most people, they send out an email like this.
Hello, congratulations.
You have successfully subscribed to the weekly newsletter, saw this universe.
That email is not really the best.
And you should create something very, very special, something that people will give the feeling that
they really did correct decision to subscribe to your e-mail and that they will really enjoy your emails.
As Becklin Gozman told him, you don't get a second chance to make a first impression and this type
of emails make a terrible first impression.
So you should really warmly welcome people to your Satur.
These proven strategies are also how I quickly grew by Kalinka as the newest member of our community.
Let me be the first to say welcome.
So this is really great and there are some bonuses, I got some things for you, first thing, second
thing.
So because the point is that no one is now excited to sign up for a newsletter.
In fact, new subscribers are on guard.
They are looking for any reason to unsubscribe.
So you need to reassure them, let them know that they made the right decision and you will really work
well on your newsletter.
Welcome.
So what they can expect, I think, one you'll be hearing from me every Monday and Thursday, each week
I shared a science base, Ideas for Living Better and improving your mental and physical performance.
And then you can even place the call to action.
This can be to check out fewer resources from your side that you recommend or a link to your latest
products, for example.
Like this is a really cool.
Reply to this email right now and tell me one thing that you are struggling with.
Even its teeny tiny I want to hear about it now, struggling with anything, no worries, just hit reply
and say, Hey, I love meeting my subscribers and this was a goldmine for different information to create
a blog post.
So I hope you have enjoyed and I am so happy to share more with you in the next video.