My dear student, I am so happy we are diving into this website creation, so you know how to use all
the power of WordPress as CEO, your avatar or the power of security and all these setups.
But we need something more.
We need to really understand the psychology of persuasion.
We need to understand the power of landing pages.
So we need to understand how to organize the content, how to create the content, and how to organize
your page, how to organize your page.
If you want to get more sign ups into your service, how to get more newsletter sign ups, how to persuade
people to go for your product.
And so the main essence you are going to understand together is how to start, how to create heeding
the title, how to create the.
So basically, when people come to your page, imagine it's like this pool.
This pool is fantastic.
This pool is so great, but they don't know it.
So for us, they need just to let's say Tay's the pool.
So this is the point that you give them the taste of your page, you'll make them excited to continue.
So most important is to make people really ready to stay on your page so you don't lose them, you decrease
the bounce rate, you keep the people on your page and then of course you want them to swim in your
pool.
But to persuade them to swim in the pool, you need a great hook.
You need a great coordination and organization of the page and you need a great reading.
And this is what we are going to do, how to organize the content, because the best copywriters, they
tell you the copy is not to return.
The copy is organized and put together to persuade the person to do what you want the person to do.
So we are going to use and apply this very in-depth psychology of persuasion that the correct information
we provide to people step by step.
And this way, it's a little bit like meeting your lady first.
You just need her and you just talk to her.
You introduce yourself and a step by step, you build up the relationship, you build up the confidence.
And this is exactly what we are going to do.
Proceed landing page, step by step to proceed correctly.
The landing page optimisation and the psychology of persuasion and landing page optimization is the
critical point that will decide if you reach success because it doesn't matter if you just create fantastic
ads.
It doesn't matter if you create the best SEO optimization.
If the people leave your website, your business is dead.
So we are going to have the opposite.
You are going to do that people.
They come to your landing page and they simply stay on your landing page.
So you will keep then they will be happy, they will read, they will do desired action.
They will start free trial.
They will give you the newsletter sign up, they will proceed purchase.
They will perceive the sign up for free trial.
So this is a very important topic.
It is deemed everything, everything, everything, because if you don't know how to persuade people,
you will never succeed.
But if you know how to persuade people, you will reach magnificent success.
So get ready.
Be happy.
You are becoming the ultimate digital marketing expert.
At.