My dear student, you have been such a fantastic student.
I am so happy for you.
You are doing so great progress.
So right now we are diving deep into the templates.
And the most important, if you want to sell any kind of online service, online software or educational
software, you need to get people into free trial.
And this is a very important landing page for a sign up for long suffering trials simply means that
you have been providing online service and you need people to start using your online service, your
software, your educational videos online for free.
The free trial can be free days, seven days or 10 days, sometimes even 31 days.
But most usually it has been one week.
And people, they often understand this free trial and they need it, but let's dive deep how to get
people more to start with you for free trial, first of so for this headline in English.
So most people, they just write something about them, especially business to business companies.
But you need directly to give the feeling what the software will do for the customer, especially in
B2B.
For example, Monday dot com, they have quite a really clear information that you get these projects
done and you will know what is going on in the company, in the team, and nobody will be lost.
So you need to give direct, very direct benefit.
And then, of course, what we do, of course, you describe that you help people with your software
and how you help them.
But again, you create a copy customer for KFs.
So how the software will actually help so you can master your projects much faster.
Everyone will know what to do.
You can have a clear overview and you can have everything in one place.
And then we hero image companies often use just a very general revenue of this software.
But it's much better if you show the benefit so you can show what people really get and what the results
they really get, and then the call to action, it's much better, according to our understanding and
studies that you put immediately the call to action.
Because most people, they are not skim to the end of the page and they just want to quickly get the
information and get the headline, get the what we do information.
And the best is if you have some really great image about the benefit for the customer or you can use
some quick video so they can quickly see how you can help them.
But we dive these deep in the copywriting section and also in the content marketing section.
And of course, the call to action shall be very, very clear and easy.
Click here to start.
They should start easily just putting the email and when they start, they get the confirmation email
into their inbox, but you should let them start as quickly, as easy as possible without any kind of
complicated registration.
And then, of course, for those who would like to skim, you include a feature list of your software.
What benefits are you giving them?
And then these social proof you again need to use the formula, describing the problem, describing
these Tarago and showing that using your online solution, your online software, the customer could
very easily sort out the problem he is describing.
So it shall be more the customer's story, complete customer story.
And again, let's get started directly to the point where it is a call to action.
People start immediately as easy as possible.