The next skill we will be going over is data visualization.
On Tableau.
This is one way that developers create data visualization projects.
They charge anywhere between $25 and $60 per hour on average.
And data visualization is an interdisciplinary field that deals with the graphic representation of data.
It is very effective because it helps communicate when the data is large and it's hard to read in a
different format.
So it's described as a practice of translating information into a visual context, such as a map or
a graph, to make data easier for the human brain to understand and pull insights from.
The main goal of data visualization is to make it easier to identify patterns, trends and outliers
in large data sets.
One very popular form of data visualization that you are probably very familiar with is infographics.
That's when they take a bunch of data and they create an infographic that makes it very easy to understand
what the data is representing.
Another use is within business reports, which is used to turn data into visually appealing and more
digestible info, especially when you're presenting this data to managers or people who aren't on the
ground level to the point where they need some sort of data visualization to understand that data and
digest it, as opposed to just giving them a report with a bunch of numbers in a spreadsheet.
A lot of times their eyes will just glaze over.
So this is a great way for you to use your development skillset as a data visualization expert to create
reports and projects that the different managers and clients can easily digest.
A data visualization specialist is really a data analyst who is skilled at manipulating data and solving
problems by transforming the data into an interactive or just an informative graphic.
And these are called visualizations.
So their analyst expertise means they're able to generate specific metrics and develop complex calculations,
but also make it very simple and easy for anyone to interpret based on the visualization that they have
created.
So let's go over a couple of things that are within the data visualization skill set.
The first is data science and analytics.
Next is graphic design, and the next is data visualization tools such as fusion charts, tableau and
infographics.
Here are some example data visualization jobs posted on Upwork recently.
You can see the first one is a business analyst needed for ongoing Buy Help and Data Studio, and the
other one is a Tableau visualization with WordPress Data Project.
Since data visualization jobs vary so much, it does depend on the type of project you are working on.
But here are the general stats for data visualization.
The average median hourly rates are anywhere from $20 to $45 an hour.
The average top hourly rate is $120 plus per hour.
The demand is medium and the competition is low to medium.
So this is a good opportunity.
If you are interested in graphic design, in compiling data into a digestible format, you can go into
this skill set because the competition isn't too high.
And if you can start to position yourself as a data visualization expert, you can really set up a profitable
freelance career for yourself.
And also, if you look at the top hourly rate, there is a lot of potential there and room to grow.
I'll see you in the next lesson.