-: We're now gonna get into a really interesting
use for Midjourney.
One of those uses is product photography
and kind of generating your own stock imagery from scratch.
In the past, when you want, let's say, a photo
of a laptop in a living room, for example, you would have
to go online, find it, google it, search it up,
and find it online, and either download it or purchase it.
And these days with tools like Midjourney,
there's no need to do that.
You can literally create what you want from scratch
as you're seeing in these lessons.
So we're gonna hop into that.
We're also gonna hop into ideation
and making mockups, not that are gonna be your final
product, that are client ready to be seen and viewed,
but really for quickly getting ideas off the ground
and sharing with your team in a fast
and efficient manner.
The ideas that are living inside your mind,
you can quickly get those out
and get 'em as images that are viewable and shareable.
So let's get into this process.
What I want to start by showing you is this prompt relating
to a mock photo shoot of a laptop.
So our prompt is product photography
that's telling Midjourney the style, look
and feel that I want it to resemble.
I want this prompt
and this image to resemble the professional look
and feel of product photo shoots.
And then we get to our subject of our image,
which is of a laptop.
And then we get to our location of our image,
which is in a modern looking living room.
Now we can go more into detail on how we want the lighting
to be, which three point cinematic lighting is industry
standard for really the best lighting set up
for your subject.
And then we can even take it a step further
by telling Midjourney the exact kind
of lens we wanna shoot with.
Because of my background in the filmmaking space, I know
that a 50 millimeter lens is gonna create a really nice,
sharp image with a shallow depth of field,
which is gonna be great for this specific type
of product shoot.
So let's look at what our output was.
And like I mentioned, these are all clean, crisp,
great images that you would find on a stock footage website,
but we're creating it from scratch,
and we can do whatever we want.
We can iterate it and remix it in this situation.
Let's go ahead and upscale our second top right image.
Now, here's what the full res looks like.
I could download this, put it in Photoshop,
add my own changes to it,
or continue to reiterate it in Midjourney.
But let's say for this example that I wanna come up
with something creative
and new that maybe I'm having a blockage creatively on
thinking for a specific project where I wanna find a new way
to envision a laptop keyboard.
So what I can do is vary just a specific part
of the image like we've done in previous lessons.
So I would click vary,
and I would highlight just the part
of the image that we want to edit.
And I can use a prompt like modern glowing
keyboard lighting design.
Now I'm gonna hit submit,
and Midjourney is gonna take my prompt
and not necessarily create a final product.
But there are some things in here I don't think I've ever
seen on a current product.
There's a vertical LED style on this top right image.
There's an LED bar actually at the base
of the screen on this top left image
where I've only seen an LED screen at the top
of the keyboard in previous designs.
So this is not like I mentioned for showing this to clients,
but this is something where you can see things in
new and unique ways.
This almost involves a keyboard piano
style design, which is that a good idea or a bad idea?
I'm not really sure, but what I do know is
that this is a great way to loosen up
what you think is possible and not possible
and see things in a new light that you haven't seen before.
So with this theme of reiterating,
getting ideas off the ground quickly
and very efficiently,
brainstorming ideas in a visual manner, let's now move on
to something like a website mockup.
So our prompt here is a technology website landing page.
We want an aesthetically pleasing layout.
We want a professional feel,
and we want something with a pop of red color.
So we're giving the same parameters
as we did in our previous product design,
but now we're doing it for a completely different medium.
None of this is gonna look like a photo shoot.
This is actually gonna look like
what would live on your actual computer screen if you were
viewing someone's potential website, which is pretty cool
to see that Midjourney isn't just confined to photography.
Anything that's visual, it's very likely been trained on.
So this is a great thing to get off the ground.
I can refine this and you know, make changes, send it
to my team, and then we can start workshopping ideas
and start building things and refining things.
So if we move down to our next style prompt,
we change it slightly.
We want a website landing page for computers,
TVs, and phones.
So we are more specific on a potential product,
but we still want the same stylizing
of the aesthetic layout professional and a pop of red.
So we've kept our same stylizing,
but we're getting industry specific
for something like an example, electronics company,
where we have the potential products that they may have.
So with this ability to really fine tune your prompt
and develop product specific pages like this,
it really opens up the gateway to a whole new level
of creativity and brainstorming.
So let's go down to our next prompt
of a website landing page for the same thing,
computers, TVs, and phones.
But we changed our stylizing.
Now we want holographic elements
and an immersive feel versus a professional
and aesthetic layout that has a pop of red.
So we're still getting a similar landing page
on the top left, but we're also now getting interesting
mockup styles with a completely different brand identity.
So for example, if a client hires you
to put together a mockup of, you know,
what their potential branding could be,
what their website could look like,
how their media assets should look,
you can start from scratch and go through that process
because hey, that's how we've done it for
however many years.
Or you can let Midjourney
do the heavy lifting from the beginning so
that you are not spending time in writer's block going back
and forth on ideas and not really making progress.
And you can just boom, make
that instantaneous beginning step.
And then now your creativity is more well spent on
the refining process versus using all your
energy at the very beginning.
Just to get things started.
And lastly, what if you want
to reimagine your own at-home office?
What if you wanna reimagine
how technology can look in the next five years?
You know, what if you really just want
to go down a rabbit hole of open-mindedness
and creativity, let's take a look at our prompt.
So we have a modern multi-screen computer combined
with a tablet on the desk.
We want a bright, warm, and inviting room.
So we're giving it some context of how we want it to feel,
and we want immersive technology, holographic,
and for it to be as photorealistic as possible.
Midjourney does a really interesting job of
changing the dimensionality of objects
that are in our modern day lives
and remixing things in a way that you,
it just sees things differently.
And what I've personally found from this is
that it opens up new areas of possibility and creativity.
This kind of glass see-through almost keyboard,
but flat screen design.
I've never seen that.
And when I look at that, I'm like,
huh, wow, that's interesting.
It's almost like an iPad, but it's see-through.
And that sends my mind on
a whole new brainstorming direction.
When I see this kind
of iPad dimension, but it's slightly bigger
and it's vertical,
and it's set up as an actual external monitor.
I'm like, huh, that's interesting.
I've never seen dimensions like that, interesting.
Would that be good for, you know, having your stocks
or whatever investment accounts are on
that kind of monitor?
Like what would the value of that bring?
So it opens up a whole nother direction to go down.
And then this keyboard here has got a really interesting
large touch bar, similar to what's on a MacBook Pro,
but it's a lot larger.
It looks like you can click on icons and drag things around.
And that's not anything that I've ever seen either.
So I can get ideas for a new way to arrange my home studio
for my personal life,
or I can come up with brand new product designs
and just a fundamentally different way
of looking at our current products
that Midjourney is gonna see it through a different lens
as our human mind would,
and that offers brand new areas for our creativity
to build on top of.
So with all these unique functionalities of Midjourney,
the cool takeaway is that you can use it to create content
for the projects that you're working on,
but then you can also use it to create new content
for yourself and the teams that you're working with
for ideation, for new way of seeing things in a fresh way
that maybe you haven't seen before.
And all of that can lead to breakthroughs
and innovation on an entirely new scale.